Article posted by BR Tabatha
Did you know that the biggest hair care concern of New Zealand women is damage protection?
Well that's what Pantene discovered in a recent survey of Kiwi women. Some other interesting revalations include;
- Just over one in ten Kiwi women said a bad hair day would leave them feeling “frustrated and angry at the world”.
- 13% of us would actively avoid eye contact with people if our hair wasn’t up to scratch.
- Twenty-three percent of women surveyed said if they were unhappy with their hair they’d rather stay at home than venture outside.
- More than half of all respondents saying a bad hair day leaves them feeling embarrassed and self-conscious.
So Pantene set out to create a new formula that could address women's major hair concern - damage protection and say goodbye to bad hair days.
This new formulation can be found across the entire range of Pantene products - new and improved, you don’t have to compromise great feeling hair by weighing it down with protective or restorative ingredients. The optimal blend of Pro-V in new Pantene nourishes and protects hair to deliver up to 100% damage protection with a lightweight feel.
The Pantene range also contains a revolutionary technology in Keratin Damage Blockers, which help defend hair against irreversible oxidative damage. With every wash hair is healthier, more resilient and more beautiful.
Well of course we simply have to put the new range to the test, and who better to report back than those who've tried the old range in the past? Yes we're putting a call out for lapsed Pantene users to give the new range a go!
So if you're up for a bit of a trial challenge why not comment below with your experience of Pantene in the past - your reviewing expertise may be called upon soon!
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Used Pantene for a number of years. Switched over to Schwartzkopf or L'oreal as found them better. Wouldn't find trying Pantene again to compate with the others.