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Do you judge a product by its packaging?

10 June, 2015 - 07:53am by - First Lady | 109 Comments

Poll posted by BR Natalie

We're very picky about the products we buy - will the colour suit us, does the price fit in to our budget, is the product readily available?  But how much does packaging affect our consumer choices?

When it comes to cosmetics and beauty products the packaging choices are vast, from refillable pumps to lipstick boxes you can plant and grow a flower from.  And what about the designs on the packaging - this is a brand's best shot at attracting your attention, so it's not surprising a lot of thought goes in to deciding what message a products packaging will deliver.

The reason we're talking about the packaging of our latest trial product is simply because - when we opened the courier box, we were wowed!  We're used to cute packaging, we're used to innovative packaging, but the new Moreish range is just beautiful.

And it seems you agree - when we posted shots of the products on our Instagram and Facebook page almost every comment was on how gorgeous the product was.  A+ to the marketing team - they've already got us all dying to try the products!

10 great reviewers are going to put the Moreish Daily Redemption Day Cream to the test.  This nutrient-rich cream will condition and restore your face and neck. It's perfect for normal-to-dry or mature skin.  A comprehensive blend of oils moisturise the skin, restoring the protective skin barrier and reduce moisture loss, while regenerative and antioxidant properties improve skin texture and reduce the appearance of fine lines.  It contains Argan, Vitamin E, Blueberry for anti-ageing & restoring

We think this New Zealand made product sounds as good as it looks - if you agree and would love a spot on the team, why not tell us why below?  And share your thoughts on packaging - do you prefer your products look pretty as well as working well, or do you not mind if the outside is less than attractive, as long as the product inside does its job?

Get chatting below!

 

P.S.  Check out the Beauty Vault for even more Moreish!

Do you judge a product by its packaging?


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Comments

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10th June, 2015

I'm always on the hunt for a better moisturiser for my dry skin, so of course I would love to give this a try! Especially if it works for me as it's available in the supermarket, that would make my life so much easier!

Re packaging - I think everyone is subconsciously influenced by the packaging of products. I definitely am, case and point: The Moisture Mist mascara we received in the March BRBB, the packaging leaves a lot to be desired so I would have never purchased it myself, but I love it!

10th June, 2015

I answered no...diamond in the rough, but tbh if the packaging is perfect then I can forgive a sin or two in the product itself!

10th June, 2015

I am drawn to items with pretty packaging - this product looks really lovely, the colours are great and it really stands out to me. I would definitely pick this up in a store and have a look at it.

I would LOVE to be on this trial team as I currently don't have a facial moisturizer, my skin is definitely aging (mid 40's now), plus my neck could do with some attention, which I currently don't really give it (naughty me).

I'm hanging out for the next Beauty Vault and now that I know this is in it I'll be even more determined to get some!!!

10th June, 2015

I'll certainly be attracted to it! If it is loud and noisy packaging I would be attracted to it too but I probably wouldn't go any further towards buying it to try.

I've seen the new packaging for Moreish on the shelves in Countdown and I very nearly added it to my shopping cart because it was so appealing. I ended up putting it back because I wondered if this is the same Moreish that was sold in Chemists in white packaging with blue labels. I was a die hard fan that loved the product then but have since moved onto something else when the Chemists stopped selling it.

Still, it will probably find it's way into my routine again somewhere :).

MareeB
10th June, 2015

Me too :)

bevik1971
11th June, 2015

Can't wait, I missed out on the last one as had tablet issues and just couldn't get the items I wanted into my basket to check them out :( However maybe it was a sign to wait for the next one, more points = more goodies!!!

SooziesWorld
10th June, 2015

Haha Trudi, I forgive a few things when the packaging is good too.

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