Paper Make Up – is it the next big thing?

images: Mia Couture

Article by BR Tabatha

The beauty industry is constantly coming up with new ideas and products - it's an exciting industry to be a part of.  From beauty apps to anti-wrinkle pillows, from beauty products for your pet to chicken poop for your lips there's always something new, strange or exciting on the horizon.

And the next big thing in makeup is...paper makeup.  No we're not talking about blotting paper, but little one-use sheets of foundation, highlighter, blush and eye and lip colours.  Thinking this will never take off?  That paper can not possible compete with all of those painstakingly perfected mousse, liquid, powder, gel and cream formulas?  Keep reading!

Mai Couture have produced these cute little papiers - they look like traditional blotting paper, but are pigmented in colours suited to their intention. Prices range from around $25 - $100.  To use, you simply remove a paper from the book and press to your face.  Apply using circular motions and build up to the colour depth you want.  Throw away and off you pop!  You can even buy stylish 'wallets' to store your collection in!

Other benefits include;

• Easy touch-ups through the day
• Space saving - so they won't bulk out your bag.
• They're easy to transport - no more spills or broken compacts!
• They're hygienic - no cross contamination from fingers, sponges or brushes.

Now if you're still thinking this will never work, how about this?  Former Vogue Beauty Director Anna-Marie Solowij has hand-picked the range for her boutique store, and she knows a thing or two about beauty products!

So what do you think of paper makeup?  Genius or a flop in the making?  Have you tried anything similar and would you be keen to try these?

Get chatting below!