There probably needs to be some clarification here. I first bought this product about a year ago and I hated it. The applicator was nice and I liked the colour but the formula was terrible. It would flake off throughout the day, Be really clumpy coming out of the tube and go on streaky. It was just all round awful.
BUT, I was at Farmers a while ago and noticed Rimmel have upgraded this product and it's now infused with Argan oil and it's HEAPS BETTER! The formula is totally different and it works 100 times better. It's not flakey anymore, it goes on nicely and lasts all day. It is still a wee bit clumpy coming out of the tube, just make sure you don't have too much on the applicator.
While I had a terrible experience with this initially, the new version is great
I picked this one up in the last beauty vault . I was so happy as I absolutely love eye brow products especially these kind of brow products . I wear brow products 5 days a week to work .
Packaging is nothing flashy basic container . Has the Rimmel labelling . The wand itself has compact bristles just like a basic mascara. Consistency is dark brown fluid . I like to use a clean spookiest beforehand just to comb my brows back . Then I go in to the beginning of my brow lightly and slowly fan out my brow as I’m going along making the outer of my brow more bold . I like how it blends in nicely to my natural brow colour .
After using this multiple times I was happy with how my brows looked after it . I like to pick this up when I’m in a hurry and I need an instant lift . This is my new quick go to . It wasn’t bold and gave my brows a natural look . I would carry on using this one as my daily brow go to product.