I bought this toothpaste in the 110g tube from New World recently for $2.59.
It comes in a red Colgate-branded cardbox box. the product inside is contained in a tube. It is easy to unscrew the lid, and squeeze to access.
The product has a stripe of green gel, a stripe of blue gel, and white cream in the middle of them (hence the triple action).
It has a nice minty smell, which isn't particularly strong when you put it in your mouth. I don't mind that though, as I don't like a strong, burning mint sensation when I brush my teeth.
I find the toothpaste quite good, it makes my teeth feel clean and my mouth feel fresh. The product claim is to strengthen tooth enamel and protect against cavities, gently remove surface stains and promote naturally white teeth, and remove plaque and prevent tartar build-up. It does a reasonable job of most of these, but it lacks the whitening power that I have come to prefer in a toothpaste.
I probably won't use it again for myself after this tube, but it is a product I would purchase for my children, as they don't require the strong whitening that I like to use, but would benefit from it being a very good, economical toothpaste of its type.
I'm super fussy when it comes to toothpaste, because I like a toothpaste that is super minty and makes my teeth feel clean for hours. This toothpaste is almost there, but it's one I reach for over others.
It comes in the usual way, in a tube concealed in a box. I squeeze the length of my toothbrush head of toothpaste onto my toothbrush and away I go. It foams up wonderfully, and would be really good if you wanted to pretend you had rabies for a little while. Which I do often.
The mintyness lasts quite a while, and I always feel refreshed when I use this toothpaste. I'll definitely be throwing this in the cart next time I need toothpaste!