I use this in the shade Ash and it matches me PERFECTLY - I'd say I have medium blonde hair.
I've only ever used one other eyebrow product before which I hated so I was so pleasantly surprised by this brow kit. This applies so easy and evenly and makes so much difference to your face and makes you look a whole lot more put-together. Depending on what you want you can make your eyebrows look more natural or more dramatic which I love. I only use the wax part as I find that's what looks best for me, and the powder is a totally different shade which in my opinion doesn't make a lot of sense(?).
The brush that it comes with is actually pretty decent! I usually hate the little pathetic brushes that come with products but the angled brush in this one does the job extremely well, which was much to my surprise.
This is a product that I will keep on repurchasing, I never knew my eyebrows could look so awesome! Recommend this to everybody.
I purchased this off iherb, i really like the consistency and it works perfectly with the elf eyebrow stencils, i have quite naturally light eyebrows i got the ash colour and its the perfect shade for me, its an affordable price too, definitely reccomend this product
Tips: use with their eyebrow stencils for a more defined brow