When I first started growing out my brows, I used this to help shape them. It is pretty much what it says - a gel in a mascara-type applicator.
Essence Lash and Brow Gel Mascara comes in a clear tube with blue accents, and the product itself is also clear. Unfortunately, this means that if you use this over a brow pencil, the colour ends up back in the tube, and it ends up looking murky and dirty even though it's just colour transfer.
The gel helps shape brows and tame flyaways, but doesn't add colour or anything - it's merely a tame and shine.
The applicator is a little large for the task at hand, which makes it easy to get product on your skin - this is easily removed with a cotton bud.
All in all, this is a very simply brow product, but it gave me a good idea of what i wanted, and eventually found in Benefit GimmeBrow (of which Essence does a decent dupe).
I didn't try this on my lashes at all, so can't comment there.
Found it didn't do anything, was hoping to find a cheaper brow gel than my usual loreal one, but this didn't keep anything in place or keep my hairs down. Was super affordable to and may work on someone with little/thin or fine brows.
Tips: may work on someone with thin/ fine brow hairs.