Colgate Optic White Toothpaste review

I had been wanting to try this for a while before I had brought it due to those ads with the girl in different outfits brushing her teeth. When I finally got round to buying it I wish I got it sooner as my teeth felt so clean. I feel like I won't be changing toothpaste anytime soon. everytime I have to use someone else's it just tastes like the weak kids products. The optic white has whitened my teeth and makes them feel properly cleaned.

A lot of things seem to good to be true so seeing that this would take a month to show results seemed a little believable. Nothing happened. Maybe one shade whiter but normal toothpaste does that too for around half the price or less. Its the consistency of a normal toothpaste, thick, brushes into your teeth easily, foams up like others but it didn't taste like a toothpaste should. Don't get me wrong it wasn't anything bad or maybe its the fact its not minty but the aftertaste was a little off. Oddly enough, brushing day and night, this product lasted me exactly a month. But for $10 i wasn't buying another one. Its just not worth the money. I wanted to see pearly white teeth at the end of a month but instead i saw the same teeth i started with. I love my fruit, my meats, my veges so i still dont understand how this toothpaste didnt work any more than just one shade but its a little bit of false advertising i think. I get everyone will have different outcomes but it seems as though no one is getting anything good out of this. The packaging is adorable though. Bold red is always appealing. The toothpaste is always on display and the red just draws you in wanting to brush your teeth. And the lid is easy open, easy close, click. I just dont recommend this unless you're bored or like red things.

I have used this product twice and I think it's important to remember it will not give instant results, it works over a 4 week period. Personally I noticed my teeth went 2 shades lighter and I was happy with that! I am not a smoker and only have 1 coffee a day if that, I do drink diet coke daily but I have always looked after my teeth and brushed them 2-3 times a day. I notice particularly amongst my friends they brought this product and expected magical results, however they all smoke allot and drink allot of coffee and red wine , I think the tooth paste may make a tad difference but i think with a rough life style on their teeth no off the shelf item will help they need a dentist or better - reduce the damage on their health and teeth. I would and have recommended this product to people who have a similar life style to me and they too found it helps somewhat.

This product tastes so bad. I was resistant to use it every time I put it onto my toothbrush which was disappointing since it is more expensive then normal tooth paste and promised a lot- yet if I can't put it in my mouth I won't get many benefits. I think it did work to an extent but Its not as good as the whitening at the dentists.

Brought this when it was on special at countdown about 8 months ago, and I don't regret buying it at all. this is the one I use now I used to use Sensodyne. love the taste and I like how it creams / foams up in my mouth so that it all spreads out thro my mouth. the feeling after I brush makes me feel like my mouth is all cleaned and smooth. and also it leaves my mouth with I nice smell. I have found that my teeth are looking a bit more white after using this now for 8 months, it is a bit expensive but I was paying about the same for Sensodyne, and I like this better. I will continue buying this.

Bought this on special (and unlikely to pay full price for it) as was quite costly compared with others on the market. Thought it was ok but unsure as to if there was a massive difference in my teeth. The taste was different to most toothpastes as was the texture. I liked both. However, I think if you are really looking for whiter teeth then seeing your dentists is probably best.

I bought this toothpaste because I was hoping this would brighten and whiten my smile. I have been using this for several weeks and now the tube is almost finished. Unfortunately it didn't out perform any of the cheaper toothpastes in the whitening department, so I'm going to save my money and buy a cheaper toothpaste instead of this. Other than that it freshened my mouth and cleaned my teeth but so does regular more reasonably priced toothpaste.

I used two tubes of this toothpaste over a couple of months. I think it did help whiten my teeth a little bit, maybe 1 or 2 shades but nothing really spectacular.

The packaging is nice, I like the bold red and how it stands out from most of the other toothpastes. It is quite expensive though, around double the price of what I would usually spend. It tastes ok, not my favourite, I do like strong toothpastes but I like a more minty aftertaste and this didn't quite do it for me.

I would never use this again though. After a week or two of using it, I was getting massive breakouts on my chin. They were huge and sore and nothing I was doing was working. At the time I thought it was my skincare because I like to use new products all the time but I couldn't pinpoint it to anything. I used this toothpaste for 2 monthsish and a week after I started using another toothpaste, my skin had cleared up. I thought it was a co-incidence until I read that a lot of other people have this problem too. For that reason, I would never use this toothpaste again. The awful acne was so not worth the small amount of whitening that I got from this product. there are way more whitening products out there that don't break me out so I'd rather use those. Actually even if this didn't break me out, it's probably not one I would gravitate towards either. It is very expensive and the tube is on the small side as well so doesn't last too long.