I wasn't sure what to expect when I ordered this off the ELF website. The first thing I noticed was that the packaging really impressed me - I really liked that you can see the product through the bottom of the jar.
The next thing I noticed was the super strange texture of the eyeshadow! It feels like jelly! Because of this, I don't like to use a brush to apply this and instead use my ring finger (which works perfectly).
I have the colour 'Toast', which is a beautiful, antique gold. This is a super, super pigmented shadow and is packed full of glitter (which is something I usually avoid). Even though I usually dislike glitter, the glitter in this looks really, really pretty and I like to use this by itself as well as over eyeshadow. This also makes a great eyeliner.
Overall I love this and definitely want to try more shades. This is a massive win from ELF and I highly recommend giving it a go :)
I have this product in 'party' its a black with a shimmer, perfect for a dramatic smokey eye. It is a whipped gel shadow and the texture is a bit different from what I am used to, but it went on nice and soft. I can't wait to try some of the other colours!
Tips: Can be used as a shadow or liner, try applying with your finger or a flat top eye brush.