I received this as part of a BR trial review. Thank you BR team. The shade I received was Escapist, a dark grape purple colour. It's very eye catching. The packaging is quite simple but smart looking. The shade colour is clearly coloured in matte with a white top lid. The shade on the packaging is also a lot lighter than the actual shade of the lip ink colour which was actually very dark.
There is a sweet but faint smell before application, but no lingering scent once applied. Applicatior is a unique arrow shape with a hole in the centre. Not really sure what the hole is for.
I found the application of the product far from ideal. It's not fast, it's one of those you need to concentrate and take time to apply. I couldn't get super clean lines like I do with a classic doe foot shape. The shade is very pigmented though I found it a bit patchy. I had to fill in some gaps with a bit of extra product.
It's also very long lasting. I would apply this in the morning at 7am and it would still be there after dinner. No touch ups were necessary. Easily removed at night with a beauty balm.
There are really only two negatives about this product. The formula is very sticky throughout the day which I found annoying, though I assume that is what gives it the staying power. Also this lip ink would not stay on my inner lip and I would have a lip line through it. It ruined the perfect lip look and I felt really self conscious about it. Maybe this would not happen with a lighter shade. Both points are really the reason why I won't be wearing it again, I can't get past it.
I bought mine from the Philippines for just $6 each, when I was on my holiday last month. Surprised it is being sold here thrice that price!
I looooooveee the shades! I have "Lover" and "Voyager". Both are easy to work with, glides on easily and great colour pay-off.
However, for some reason, it doesn't stay on me longer than 3 hours! I exfoliate and applies some lip balm before application but it just still wouldn't stay long at all. :(