I brought this in the palette designed for an evening look for hazel eyes because it was often mentioned as the eyeshadow used in Carrie Underwood's looks (and who wouldn't want her smoky eye?).
The palette comes with instructions on how to apply the 3 different shades and is shaped in the standard Almay eyeshadow shape (a sort of tear drop shape). The palette also includes an applicator sponge that is curved around the edge of the palette. Personally, I don't bother using this.
Underwood's make up artist recommends applying the colours wet to get that pop of colour and it definitely gives the colours a lift. An eye primer would also not go amiss to help the colours stay strong. They fo last all day bit fade quite a bit throughout the day on their own.
When I use this palette with eyeliner, mascara and fake eye lashes, I can create an Underwood worthy smoky eye.
I bought Almay Smoky-i Kit #402 (smoky-i for blues) and it contains a dark navy blue for the lid, a bronze colour for the crease and a pale, shimmery blue as the highlight.
Having blue eyes, I've always avoided wearing blue eyeshadow as I have these horrible images in my mind of awful looking blue eyeshadow from the 1980's, but the bronze colour in the crease and the instructions on the back of the palette really do make applying this eyeshadow really easy and the end result looks nothing like the 80's trying to make a comeback!
The highlight colour is a little too shimmery for my liking and has to be used very sparingly and I can see that I'll run out of the bronze crease colour long before any of the other colours even hit pan, especially the navy blue.
To change my look up a bit and make this palette a lot more versatile, I sometimes use whatever eyeshadow colour that I feel like, in one sweep over my eyelid, and then apply the navy blue shade from this palette on a wet angled brush to create a winged liner look, instead of using liquid eyeliner.
An eyelid primer (or even a cream eyeshadow) needs to be used under this eyeshadow to make the colours pop and keep them from fading or creasing.
Tips: Blend, blend and blend some more to get a seamless colour gradient.