The packaging of this reminds me a lot of Revlon's Colourstay Liquid Liner. I like the packaging - it looks sleek and sophisticated.
I also like the brush that comes with this as I found it really easy to apply and it can create a nice sharp, fine line.
The pigmentation of the liner is fairly decent - I didn't find myself having to trace over any lines in order to darken it, which I really liked.
However - the formula of this is absolute rubbish. Within 3-4 hours of wearing it, it literally started flaking off of my lids. I didn't have anything with me at work to fill it in so I ended up removing it all as it was embarassing walking around with patchy liner on my lids.
Although I didn't find it to smudge or bleed, I wouldn't ever recommend this or use it again just because it literally cracked and fell off of my eyelids. I wore this 3 times with 2 different primers and it always cracked and flaked off. I threw it in the bin.
used this as a "chuck in the hangbag" product.
packaging is cute, it's a slim sleek black bottle. it's small and easy to pop in your make-up bag.
application is easy, it's a small wand, it's a bit "fluffy" but it goes on well, the formula is a bit liquidy/runny but it's dark black. however it doesn't last long at all and rubs off straight away....
I won't be using it again unless i'm drawing cute will cat noses :)
Tips: worth spending more and getting a quality product!