Maybelline Instant Age Rewind Eraser Dark Circles

I recently received this from a family member from England, as it is not available in New Zealand - as far as I know, anyway. I have been waiting to try this concealer for such a long time after hearing such great things about it, and it is definitely worth the hype! It is great coverage for me, as my under eye are isn't too dark, it brightens, doesn't crease (when it is set with a powder) and it is so much fun to apply, the applicator is nothing like anything I've seen before. I absolutely love this concealer, and will repurchase online as soon as I run out.

This product is much hyped by beauty gurus on YouTube, so have been hunting everywhere for it. Its a great price-point, so I felt it was worth the risk on blind buying the lightest shade online. Well I did not expect to be as impressed as I am with this concealer! It has a sponge like applicator screw top, with a couple of clicks (quite a couple with a new bottle) you have a sufficient amount of concealer on the sponge tip to apply. The sponge is very soft, and doesn't feel like it is dragging the delicate under-eye area. The concealer is creamy, yet thick enough to provide good coverage on my under-eye circles. The only reasons I am not giving this full marks are; this creases quite badly. Its a pretty standard problem to have with under-eye concealers, just not one I had experienced before with my Revlon concealer. I will hunt down a good under-eye setting powder as my face powder doesn't really cut the mustard with this one. My second teeny issue is that on my fair skin the lightest shade is not brightening or luminous in any way (as promised). It would be amazing if they offered a few more shade options. Regardless this has become a must have for me, if only I could find a spot concealer that did as good a job as this!

This is my go-to under eye concealer. I got someone to buy this from America last year as it wasn't available here yet and I've loved it ever since. It's such a great concealer and it definitely brightens the area. Although it looks unhygienic, I actually like the sponge applicator as it feels nice and smooth on the skin. I think it spreads the concealer out nicely too compared to doe-foot applicators. This concealer has great coverage and doesn't turn out cakey on the skin. I love this and will repurchase when I run out.

I love this concealer so much! It has a thicker consistancy, and I would say it has a medium but buildable coverage. Blends out very easily and doesn’t feel to heavy under the eyes. It covers my dark circles pretty dang well. One of the only things I don’t like about the product is the packaging. I don’t like the sponge applicator too much as I feel like it can get pretty unhygienic using it straight on the skin all the time, and using a brush to get the product off the sponge doesn’t work too well. The other thing I don’t like is I can’t find it in New Zealand anymore!!! I have to buy it overseas which isn’t cool!

I’ve heard so many good things about this product so I got myself a medium shade to try. It’s a medium coverage concealer that comes with this hairy sponge applicator at the top. The formula is very light and liquid and is easy to blend.

I was lucky enough to match the shade with my skin and it does a really good job of covering my dark circles and some of my acne scars. I also use it to do a bit of highlight on my nose and forehead. But tread caution with application especially with dry/dehydrated skin – there have been a few times that I put too much concealer and it highlighted some of the dry areas of my face such as my forehead and chin. The applicator itself is easy to use, you rotate the top to get some formula on the sponge and then apply directly to skin which also makes it a very sanitary and convenient applicator. However as it can be tricky to know how much product is already with the applicator, I suggest applying on the skin with a lighter hand first and just add more if you’re sure that you need more concealer in the sponge. I use a makeup sponge to blend and set it with loose powder afterwards. It only creased a few times but with my deep wrinkles I’ll say it can’t be avoided for me. These were also the days when I accidentally put more product than I wanted. In saying that, I don’t think this concealer is buildable as whenever I did more than one layer it ends up highlighting my pores/excess skin.

There are other similar products in the market but the Age Rewind Eraser is affordable and easily accessible, and I’m satisfied with the coverage I’m getting for a light every day kind of look. It’s very easy and sanitary to use and I have been using it as my concealer for the past month now. I'm loving it!

I got my hands on one of these as I saw in the recent beauty review article that this is one of the top rated products of its category in the whole website. I had high hopes had to see what all the hype was about. I am sad to report that this product was a big let down for me. I see the price tag above is not bad but the product to me was nothing special. First the packaging was annoying I could not work out how to get it to work after pressing the spounge down several times it began to get the product out I put this on with out any primer I expected to see a nice smooth brightening or slightly luminous forumula but it was not. It was yellow and not smooth it did not glide on. Patting it on with the sponge seemed okay but my thoughts are it is not a very clean product to use. Bacteria and dead skin cells will sit in the sponge it comes out very gradually not fast enough for me and the coverage is very sheer its like a light to medium coverage foundation. I will have to try this with primer but to me the formula is not good nor the coverage or the packaging I do not see myself re buying this. I didnt notice any difference in fine lines improvement either. Others seem to havr wrote great reviews so maybe I need to give this more of a try and update.

Let's get this out of the way right off the bat: I'm 47 and I have genetic dark circles beneath my eyes and now (thanks to age), fine lines and wrinkles around that area too. Over the past 30 years (maybe more? Eesh. Scary) I've been on the hunt for a concealer that doesn't settle into my lines, covers my dark circles, is fair enough for my freckly, pale skin and doesn't cost the earth. I think I can stop looking now (although that DISCONTINUED note is very disheartening!). I purchased this recently after reading about it on BR, and quite honestly, I didn't really expect miracles. I'd been down this road before. But I can honestly say this product WORKS. It doesn't settle into my lines, it covers the dark circles and it is easy to use (once you get past the sponge tipped applicator - weird choice for a concealer but definitely not a deal-breaker). The coverage is light-medium (perfect, in other words) and the price is a steal, considering what you get in return. Will be stocking up for sure.

This concealer appears at the top of so many "best concealers for dark under eyes" lists, but to be honest I am not sure why. It is one of the better drugstore concealers I have used in general, but it doesn't completely hide dark circles. I have to use quite a bit of product because my under eyes are so dark, so I find that it does still crease, even when you bake. The applicator is very unusual and while I would prefer the classic concealer wand, I don't have any major issues with it. I do like that it winds down the tube so all the product gets used, unlike most concealers which you lose a lot of product around the edges of the packaging.

A medium coverage concealer with a easy to apply sponge. It winds down the tube so you none gets trapped in the bottle. It doesn’t seperate from my skin and sits nicely on my face. My skin has drastically changed lately and I’ve had to try quite a few different concealers. This one I’ve found to be the best alternative so far, looking allot more natural than others. Price wise bargain!!! The bottle has bearly gone down since I’ve started using it so I think it will last ages also.

Finally purchased this when farmers were having a massive sale on Maybelline products. I had heard amazing things about this concealer from everyone, so I had quite high hopes and expectations. The packaging is average, I find I have to twist for quite a while to get any product out and then when I apply it using the sponge tip nothing much comes out - yet my bottle looks half empty? not sure if its all stuck in the sponge top or what but I feel like this concealer won't last me more than a month if I'm lucky. It does an average job when worn, I place it under my eyes and find it sinks into my fine lines and any dry patches on my skin, it does a subpar job at covering my dark circles. Happy to have tried this and wish I loved it as much as everyone else appears to !