Mellow Baked Eyeshadow in Coco Review

My first baked eyeshadow...what a treat. So glad I received this in a BB. I love it. As well as being my colour it's easy to apply and blend. I do find it a little hard to open each time I go to use it which is a tad frustrating. But once I get in the fun begins. I'm yet to try it wet but will give that go soon.

I struggle to get excited about eyeshadow - in my opinion, if you have one decent palette you have them all. $15 is certainly far too expensive for a single eyeshadow for me (I got this from the vault!) though the price is the only reason I'm not giving this a perfect review. Honestly, if it was a more unique colour I could almost justify it, because this product really does hold its own. The packaging is simply - it looks good and allows you to see the colour of the shadow while being secure, strong, and easy to open. The shadow itself is very shimmery and quite warm toned. I like it in the crease, or along my lash line as a soft liner. It's mega pigmented without being messy, it doesn't spill at all but one swipe with a brush will pick up heaps of product. It applies well, is buildable, and blends very well. I'll be honest, I haven't tried this wet yet because it's so good dry! It lasts forever, as well. This was my first experience with Mellow cosmetics and I'm very impressed - they've produced a simple, reliable product that knows its job and does it well.

I got this in the Best Beauty Box Ever New Zealand Brands box and am absolutely thrilled with it. I probably wouldn't have ever thought to buy or try it were it not for this wonderful beauty box! I do love to wear eye shadow a few times a week to work and try different colours and brands, and this one is definitely at the top of my favourites list now. It's a cute wee container that fastens closed properly so no risk of spillage, and it's easy enough to open too, despite the secure closed latch. The product itself doesn't seem to disintegrate and loosen, causing wastage and scattering, which I am VERY happy about, having had this happen with so many eyeshadow products. However, usually when eyeshadow is good at not doing that, it can be difficult to get enough product on the brush to get really good, thick coverage and colour. Not so with Mellow Baked! A few sweeps of my brush gets enough eyeshadow on to sweep my lids with beautiful, rich colour without having to layer too much. I use Elf eyeshadow primer at the moment, and find the colour lasts all day without creasing (and even with the primer, not all shadows are good like this). I am also finding that since you don't need to use much each time it will be long lasting, so the price is worth it in my view. Coco is a beautiful shade of golden brown with a faint bit of shimmer. And New Zealand made! Highly recommended.