Have purchased this a few times. As long as you don't use too much it leaves a nice light tan, although it can build up and be streaky or splotchy if not spread right.
It's easy to find and afforable (available in pretty much every supermarket and the like) so is a good entry level product.
The only real negative I found was it's a bit thick and can be hard to get out of the bottle.
it is hands down the best, most easiest tanning product i have used. i never go over orange or streaky which is great. I know its a gradual tan product, but with such white skin like mine, i don't want to look ridiculously over tanned. love it!