This is one of the better BB creams I have purchased. It is nice and moisturising, and the coverage is light.
I find it is great for smoothing out your skin tone on those days you can't be bothered with a full make up look. I find for me, a primer is still needed, because it can sit in your pores a little bit.
They have completely messed up with the packaging though. It is a squeezey tube, with a pump. I don't know about anyone else but I just can't get this to work very well. I can't get the product in the right spot to get the pump to pick it up.
ELF jumped on the BB craze with this BB Cream. I bought this around 6 months ago when I was trialling different BB Creams. At that stage I had only tried one Korean BB Cream, and had tried numerous Western BB Creams.
The packaging of this is really sleek and easy to hold in your hand. I like the way that it looks and it has a very functional pump which makes dispersing product easy. It is also easy to keep clean (I wiped it with a baby wipe after use), so you don't get that gross build up of product.
Unlike a lot of other BB Creams, this has 6 shade choices - which is ideal for those that may struggle to find an appropriate colour. I have this in the shade 'fair' - which is perfect for my light skin. I am not super pale so if you are extremely fair then I am not sure if this would be light enough (unless you put powder or similar over this).
Also unlike most western BB creams, the consistency of this is really thick - like most Korean BB Creams. Even though it is thick, the cream is easily blended out onto your skin and leaves your skin feeling fresh, looking slightly dewy and feeling hydrated.
I used my hands to apply and blend this out, although I also tried this with a brush and that also produced a nice finish. I just prefer to use my hands.
In conclusion, I do like this BB Cream and I think it is one of the best Western BB Creams on the market. However, I have a slight obsession with Korean cosmetics (their BB Creams in particular), so I won't repurchase this for myself - as I have a few Korean BB Creams that I love. In saying that though, if I were to buy a Western BB Cream - this would be the one I purchase. Also, I have purchased this for my sister and mum and they love it.
Tips: Get this from iherb.com or eyeslipsface.com to get it cheaper :)