essano Blonde Shampoo

I use purple shampoos both as a standard shampoo and a toner as required. I found that with regular use the product has average results and as a toner put on for an hour it didnt brighten the colour as much as i would expect. The shampoo dries the hair out significantly. Would use again if my others were out but wouldnt use regularly.

As a blonde who always gets brassy tones, purple shampoo is a must. I've tried a couple of different ones and found one that worked well but it was definitely at the higher end of the price scale. Essano's purple shampoo is amazing! I wasn't expecting too much but it worked the same if not better than my expensive one! Definitely recommend.

Defiantly a yay from me. My only concern is my local supermarket doesn’t always have this available so I haven’t been able to regularly use it :(

Doesn’t dry my hair out like some do and it defiantly works to neutralise those brassy tones. Good smell and a little goes a long way!

I love purple shampoos to tone down the 'ginger' in my brunette hair... Especially in summer, the yellows/oranges really push through as my hair lightens. I love a purple shampoo just to tone that all down a little.

I liked that this shampoo came in a pump bottle, and that the shampoo itself was an intense purple, that looked like it would do a great job injecting a little purple tone. The shampoo itself did a great job toning down my yellow/ginger, but my hair was left feeling soooo dry. The more I used the shampoo, the drier my hair became. The conditioner went some way to restore the soft feel of my hair, but the condition of my hair with use was drier and duller looking than would be normal for my hair. Having fine curly hair, that created problems with styling and I needed to use a hair mask a few times a week to restore some moisture....

It definitely tones down brassiness, but it comes at a price that my hair wasn't happy with. It now sits in my cupboard because I hate to waste product, but I'm also not really game for frizzy dry dull looking hair either...

Was concerned about my brassy tones as l do spend quite a lot of time outside , on the farm, I have used this and found it just as good as an expensive one that was three times the price , so good value for money really. I used it once a week , as l know purple shampoos can dry your hair, it is good to use a once a week mask for your hair and their conditioner as well this helps maintain nice shiny locks !

i love this shampoo, I use it everyday and it makes my hair so shiny. It definitely makes the blonde in my hair more vibrant and my hair is very health because of it. definitely recommend it

I was lucky enough to get this in the vault. I was very excited to try it out. The cosistaincy is a runny dark purple and it comes in a very nice round bottle with a dispenser.

This shampoo doesent make any bubbles and it didnt feel like it cleand my hair coz of no bubbles. I didnt loke the smell and i didnt like the way it made my hair feel it male it feel dryish. My sculpt was very very itchy after using it but as soon as i put keratin in amd dried it, it was feeling better.

After drying mu hair and styling it did look fabulous. The blond was very nice and blond no rusty coloirs left behing. But this is more like a colour enhancer than a shampoo for me.

I disnt like this shampoo even thou it did make my hair look great i doubt that i wil repurchase thiz.

I got this by mistake in a vault (I ordered the conditioner and was sent the shampoo, then when they sent the actual conditioner I was allowed to keep this), and decided to try it anyway.

The packaging is actually good - I love a pump action shampoo - and vividly purple. The product is also a super bright purple of mid-thickness, slightly on the runnier side.

My hair is naturally white, but has dark lengths; I'm growing out dye. Therefore i'm mostly focusing on trying to make the white pop atm.

While this does help keep the white hair bright, it's incredibly drying, and has an unpleasant herbal scent I don't like at all.

I've discontinued use for now - will probably end up an 'occasionally in case of emergencies' bottle.

Worth a try, does not work for me.

I received this from a Beauty Vault. I lighten my hair and I prefer it to look white/beige blonde rather than golden, as it suits my cool-toned complexion better. I have experimented with different purple and blue shampoos in order to tone my hair.

Essano’s purple shampoo comes in a 300ml black, opaque pump bottle with a purple label. The bottle is made from 100% recycled material, and the formula is 100% free from parabens, PEGs, and sulphates.

The product is easy to dispense from the pump. It comes out a very dark purple colour, almost like a dye, and is quite runny. The problem I have had with this is that it stains things. Even if I am careful, I still get blobs on the white walls of the shower, and if Idon’t see them right away to wipe them away then they leave a purple mark. It also stains my hands. I am very pale and this shampoo temporarily colours around my nails with a purple tinge after hair washing. It does not wash away until the end of the next day.

The shampoo lathers well, but it is a bit drying on my hair. It rinses out fine, and my hair does look whiter and brighter afterwards.

Altogether this shampoo is okay, and does the job, but it is not the best blue or purple toning shampoo that I have used. Others are less drying on my hair, and do not stain my skin or the bathroom.