Fudge Clean Blonde Damage Rewind Treatment

I expected this too be quite strong but it's fairly light touch in terms of toning in my opinion. I also found it to be quite a thin consistency. It doesn't seem overly moisturizing either.

I was most excited about this product out of the 3 very generously sent in the BR trial. It makes sense to have a deep violet toning product in the conditioner/mask stage of hair care because it is the last product in contact with your hair before rinsing everything away in the shower. I was really happy with the pigment of the Fudge Treatment and it seemed to provide toning properties.

But as a hair mask/treatment with that infamous ‘plex’ labelling, I was sorely disappointed. It didn’t add any extra manageability, strength or shine. It felt like a normal and very average conditioner. To be fair, the Fudge shampoo had left my locks in such a state of dry distress that it was going to take a seriously impressive product to restore what has been stripped away. But this just wasn’t as heavy duty as I needed it to be.

I see in the description of the Fudge treatment it claims to use “FragranceFuse” technology to lock in a pleasant aroma. The smell was nice, but I didn’t notice it lasting any longer than a standard shampoo fragrance.

Thanks BR babes for the opportunity to take part in another awesome trial.

This was the 3rd product in the range and I'd never tried a fudge tonight treatment before. I had in my mind that it would be a treatment so super nourishing and a real treat for my hair....it's not.

I'm not sure if I had a bad batch, but the first thing that put me off was the scent - the shampoo and conditioner both have the most lovely smell, but this just smelt really harsh like a cleaning chemical.

The other challenge I had with it was it is the same colour as the shampoo bottle, and has the same consistency as the shampoo so each time I used it, I was double checking I had the treatment and not the shampoo....

While it is toning, I haven't found it particularly nourishing. I guess if this is a toner rather than a conditioning treatment, then it would be 5 stars so might be more a perception on my end.

Let's be honest a lot of the time you pay for what you get... This was one of those that is true for. There are supermarket ones that are better and even cheaper. We all know that being blonde doesn't make our hair feel the best but it has never felt this dry before. The only thing different in my routine is this product. I would not use again, and like a lot of the other reviews I agree it does leave a purple tinge. I understand that some people like that but it's definitely not for me, I would expect a tone/tinge like that if I was to leave it on for 10+ minutes not just a simple wash through