Fudge Clean Blonde Violet Toning Shampoo Review

I think this product is amazingly pigmented and a little can def go a LONG way.. However, if you have white blonde or platinum hair, you might find it turns you purple a little too fast.

What a life saver this stuff is! I have used many times to combat brassy blonde and it is the best (and most reasonably priced) toner I have ever used. It smells like violets too!

When I was still blonde I used this on a regular basis. It is strong but I love it. It doesn't have a harsh smell and does the job quickly. It took the yellow tone out quickly but be careful not too use to much as it can leave a slight purple tinge to your hair of you over use. It isn't cheap but not over the top in price in comparison to other salon shampoos. Would recommend for anyone looking for a toner for blonde/platinum blonde hair.

I'm a hairdresser and I swear by this product!! Best toning shampoo on the market by far! Great for cool brown hair tones too, using this shampoo regularly will prevent warm tones in your hair :)

When i decided to dye my hair several shades lighter blonde last summer it turned into a disaster. I had a full head of ginger which was not the look i was going for, i called up a friend who recommended this product and i haven't looked back since. It only took a few weeks to get rid of most of the ginger tones and even a year later i still use it once a week to keep them out.

This shampoo is a god sent for people who dye their hair blonde, and get that yellow or brassy tone. I have just dyed my hair and it looked so yellow I was so worried so I washed it with the shampoo and it looked so much better. It really does everything it says.

After reading the reviews thought I would give this a go as I have a tendancy to turn a bit ginga when my hair needs a touch up color. Its fantastic great silky consistency and doesn't come spurting out. I used an ordinary conditioner and I'm really happy with the results. Think I can go a bit longer inbetween colors lol

Was recommended this by my hairdresser last year. I have used it about 3 times a week and it is great for toning my blonde hair so that it does not become yellow looking. As long as you use it with a good conditioner and treatment it doesnt dry out your hair. I leave it on my hair for about a minute before washing out. I get foils put through my hair every 8 to 10 weeks.

Was really awesome for lifting the orange in my hair, got alot for the value. Was really happy with the product! I over used it a little though because I enjoyed it to much and ended up with purple hands haha

My hair went purple... I had it on literally for about 30 seconds and washed it out. First time use made my hair purple! I was very upset gave to a friend and she made better use of this. I don't know why my hair went purple but it was horrible and so scary! Hope no one else has this problem with this shampoo. The reviews on this are all so good so I feel sad to down mark it so much but really didn't give me what I wanted.