Fudge Clean Blonde Violet Toning Shampoo Review

Blondes do NOT have more fun! Whoever said that clearly wasn’t blonde! The maintenance is time consuming to say the least. Purple shampoos were ok, toners are overall pretty good but nothing would beat the toner at the salon. Then one day I switched hairdressers and she highly recommended this shampoo and thought it would keep my ashy blonde hair looking pretty tip top.

It comes in a 300ml squeeze tube which sits on its lid. That alone makes me love it, no product wastage! The tube is black and silver with a bright purple lid, it looks stylish and stands out.

The shampoo is a very dark vibrant purple I was almost scared to put it in my hair the first time I used it. It has a very mild scent, it almost smells kind of powdery floral. I wet my hair, wring out as much of the water as I can then apply about a tablespoon of the thick shampoo to my long hair. I let it sit for a few minutes before rinsing it out. And wow the foam this shampoo produces is quite insane It feels like it takes forever (thinking the shower is going to run out of hot water ages) afterwards my hair already feels slightly conditioned from the shampoo and doesn’t leave it feeling stripped like some blonde shampoos/toners can do.

After I condition with the matching conditioner I lightly towel dry my hair then take a sneak peak at it and my hair looks a perfect blonde and definitely over time my hair seems to look brighter and more ashy certainly no more unwanted brassy tones. It almost leaves it kind of purple which I do love BUT if you had more of a golden blonde and didn’t want the slight purple colour be very careful.

I first used this several times a week but now it’s only a once a week thing and it keeps my hair well maintained. (I don’t want it too purple) It is quite well priced too, a 300ml bottle costs about $19. I love this shampoo as it does leave your hair looking salon fresh all the time and it also leaves my hair feeling so soft and nourished at the same time so you can’t really lose. I will be repurchasing this for sure.

This is by a long shot the best purple shampoo I've used to date for getting those pesky yellow hues out. I generally it in for at least 5 minutes before rinsing and this is more than enough time for toning. It does tend to leave my hair feeling a bit dry though so I use a good conditioning treatment after each use. Have yet to try the fudge clean blonde conditioner but interested to give it a go alongside the shampoo.

This shampoo really works! I went through a stage where I really recked the colour of my hair with a home/box dye and nothing I used seemed get rid of the orange tone so i decided to try this because my friend recommended it. I left it in my hair for about 5 minutes then rinsed it out, it made my hair look so much better. Sometimes it can leave your hair quite purple if you leave it in too long and use a lot like I would do, but I really didn't mind because it was way better than my original colour. My only problem was it would really dry my hair out alot so you need a good conditioner, i found out you can get this in a conditioner too but I've never tried it.

With summer coming up right around the corner, this specific shampoo is a girls must have if they have blonde locks. Chlorine in pools as we all know is the total pits on our skin and hair. It's often even worse for blondes. By the end of summer we often end up a lovely shade of blonde-gone-wrong-orange. It's a total hair no-no. Fudge toning shampoo is your best friend to avoid the yellowy-orange look. I wouldn't personally rely on it as a full shampoo though. Reasoning - it can leave your hair really brittle and straw-like if you don't stick to a good routine. I would use a small amount of another shampoo just to remove some of the built up oil and dirt from my hair (I wash my hair 2-3 times a week) and rinse it out. By doing this I managed to get a really good foam up and better coverage with the fudge shampoo, which saves a wee bit on money as you don't need as much. I'm not a fan of the Fudge toning conditioner that partners with the shampoo. It doesn't make your hair any more toned, let me just make that clear, and that came from my hairdresser. It's simply a nourishment for your hair after your shampooing. For me personally, it's simply not dense enough and rich enough in moisture to fully leave my hair conditioned. This was contributing to the brittleness when I first began using the shampoo. I spoke with my hairdresser who fully explained why it was happening and sold me a fantastic nourishing conditioning balm. My hair remains toned and healthy now. I tend to only use the toning shampoo once a week in winter, and with every wash in summer. I get straight onto shampooing my hair as soon as I'm in the shower to allow as much time as possible for it to stay in my hair. I shave my legs, scrub my face and have a good wash, rinse and condition and I'm feeling fab again! I haven't been without this product now for a good 7 years at least, it's fantastic. It smells great, it's actually really affordable for a salon branded hair product and it's readily available at so many places. I buy mine regularly from the Hair Care Market in Dunedin. LOVE Fudge products and this is my number one fave from them! xx

I went blonde sometime through last year and the hair dresser recommended this as it is meant to be amazing for unwanted yellow and brassy tones. It defiantly does help, if you want it to do an even better job then leave on for 5 minutes plus but it does leave a slight purple tint in your hair. I really like this purple shampoo, it is one of the best on the market. The only down side that it had was if your hair is extremely broken/dry it made it even dryer but overall its really good. I have recommended this to a lot of friends and family.

This purple shampoo is the best shampoo for all you blonde/grey haired beauties out there. I had tried so many expensive brands which did not last as long or do the job as well as this bad boy did.

I used this about twice a week with the conditioner duo to just brighten up my blonde. It would remove any dull pieces of hair and kept my blonde alive after I stopped going to the salon.

It never made my hair feel weaker or strip it’s natural oils where I felt other brands made my hair feel more greasy and fragile. It always seemed to give my hair just a bit of omppph when looking a bit faded.

It is extremely affordable and the bottle comes with 300mls of product which on average for me lasted atleast 4-5 months and I can be very heavy handed with shampoo.

I would recommend highly to give this a go especially if you feel like your hair colour is dull, has more of a yellow tone or just need a bit of a pick me up.

I have had a blonde ombre on my hair for about 6 months now and have tried out about 3 different purple shampoos and this is by far my favourite. My hair goes brassy super fast this shampoo keeps my blonde looking fresh between salon treatments and takes that brassiness out. I purchased this from hairproductsonline.co.nz it was so affordable. I like to put this on my dry hair using a comb to brush it through to ensure all my hair is covered. If you leave it in too long It can give your hair a purple tone which I actually like, i think it looks cool, and it does wash out after a wash or 2. I have repurchased this again, and will continue to do so. My hairdresser also recommends this over other purple shampoos.