Fudge Clean Blonde Violet Toning Shampoo Review

Ive been a bottle blonde for most of my life and my hair pulls a lot of orange when dyed. If the hairdresser dosen't tone enough I can always count on this to tone my hair perfectly. I also find freshening up between colours helps keep my hair bright and fresh

I have used both the shampoo and conditioner together I would recommend you use both as the shampoo can be quite drying so the conditioner helped by leaving my hair soft and easy to brush. This purple shampoo does what it says and you don’t need much as it lathers through hair with ease the consistency is runny. This helped stretch out my hairdressing appointments as the blonde would stay lighter for longer without going dull or too brassy until my next colour. This product works compared to other brands on the market the price is reasonable also. I highly recommend this purple shampoo for blondes.

Works really well. It look my honey-dirty blonde and ashed it out beautifully. It smells great too! Affordable version of some of the higher end toning shampoos.

This is hands down one of the best purple shampoos I have used and trust me I have used several. It's potent be aware! I like mixing it with normal shampoo to slightly dilute it. Be very careful though, if you leave it on too long you'll end up with grey or purple hair and it will dry it out. I still love it though!

This shampoo does exactly what is says it will - it gets rid of all the unwanted yellow tones. It is also reasonably priced - which is great! Has a nice smell to it too.

I use this once a week inbetween hair colour. I'm naturally brunette with cool blonde highlights. It really helps to keep the hair from going a yellow/copper tone inbetween colours. I love being able to make my blonde a whiter/Ash colour and this works very well!

I worked in a shampoo shop and while working we got to try all the products and i found this was the best value for money and did as it said it would.

I've been using this since it came out a few years ago, definitely the best purple shampoo I've tried. First off it smells amazing! I leave it in for a few minutes, rinse then use my regular shampoo after. Takes the brassiness out of blonde and freshens the overall colour in between salon sessions. Affordable for a salon product too. A must-have for blondes!

I found this to be incredibly hydrating as well as leaving my hair the perfect blonde. I have recently purchased Joico violet shampoo but once finished I will definitely repurchase the fudge violet as it gives a much better colour and finish.