I love the idea of this product but unfortunately it didn't do for me what it said it would.
Appearance- The look of the product is really nice. It's in a thin tube with a small tip.
Consistency- This product is very thin and quite runny so you need to be careful when getting it out of the tube. It isn't very easy to apply and seems quite dry and that it won't blend well.
Colour and Coverage- The colour is perfect and becomes invisible but somehow covers imperfections quite well! It definitely isn't as good as a full foundation but it does provide a nice even finish.
Smell- I didn't notice any overpowering smell when applying or during the day so that was nice.
Effectiveness- This product wasn't very moisturising for me and even with a moisturiser on underneath it was quite hard to blend. It claims to provide a matte finish but I found it to look quite shiny and after a couple of hours my face was quite oily. I tried it the next day with a powder over top and it was still shiny.
Would I recommend it? I would recommend the original BB cream as I found it better overall.
When choosing this product i wasnt sure which shade to choose so i chose medium, in hind sight i should've chosen light. I like the coverage it gives when applied thickerish, but i have to apply it thinly because its slightly too dark for my skin. I havent used it for long enough to know how it works on minimising pores Will definately try again making sure i chose the correct shade