This product comes in a small plain looking box, it has text saying how easy and effective the product is to use, but doesn't indicate how you use it. Inside the box is 2 compartments, one for instructions, the other has the bottled product. The bottle is really small, at a glance it looks like a nail glue or something similar.
I found the instruction sheet a little confusing because it has pictures and instructions of Brilliant Silver Rose in there too. I recommend reading all the instructions before you start to make sure you understand what to do.
The instructions (in a nutshell) say to add the required drops of product to 1 litre of water, wash & condition your hair, towel dry, then pour the water evenly over your hair.
There is then a table that helps you decipher how many drops of product to use, based on your current hair colour and the effect the product will have; but this is pretty vague, for example saying 5-15 drops for the desired effect.
My roots are quite a brassy blonde and then ombre's down to my tips which are white blonde. The ends of my hair are quite dry, the instructions advise the product may have a more vibrant effect on dry hair.
With this in mind I went for the number of drops somewhere in the middle of the recommended range. It was fairly easy to control the number of drops that come out of the bottle. The liquid is a very concentrated and pigmented violet colour, it will stain your skin if you splash it (yes this happened to me...). I feel like you could get quite a lot of usage from this tiny bottle, because you are only using such a small amount.
Once I had my toner and water mixture ready, I had to try and position myself over the bath in a way that meant I could evenly pour it over my hair. To clarify, you can't jut get back in the shower and throw this over your head, as it tells you it can stain your skin, so you should cover your shoulders. I decided to split the mixture into two halves, pour one over the back of my head and the other over the front... although when doing this alone, pouring over the front was very awkward!!
After applying I towel dried and styled as normal. As it warned, my dry ends had gone a very dull, silvery purple colour, but the rest of my hair was nicely toned. The purple faded after a few days, and after another wash had almost completely gone, leaving me with a very cool toned blonde with no brassiness in sight!
I would liken the results to the Fudge Purple Shampoo. The application 'in theory' is easy, but you have to apply it to freshly washed hair, so I would prefer a product I can apply in the shower, rather than messing around with making up a mixture then towel drying my hair only to re-wet it. I was impressed with the effect such a small amount of product I had to use, but the application is a bit of a gimmick, and for the price I think I'll stick with my purple shampoo.
This product surpassed my expectations. I was quite sceptical about using it and a little nervous. The toning effect was very professional - I would say equally as good as the toning I receive at the hairdressers. I will definitely buy this product it is brilliant!
Tips: I did use it while in the shower. I just made up the solution in a large container and after shampooing and conditioning my hair I tipped it on! No staining or problems at all.