Firstly, My natural hair colour is a dark blonde/light brown. I lighten it to a proper blonde. The shade I currently use is Schwarzkopf's Live: Sandy Blonde 9-60. I am cool toned, so I suit ashy blondes, rather than golden shades. The longer I go between dyeing my hair, the more golden it gets, so using a toner to combat the golden shades is a good idea.
Packaging: Brilliant Silver White comes in a small white box. Inside is the bottle of toner and instructions. The toner bottle looks very small, (15ml) but you don't have to use very much to get the desired effect, so it will last a lot longer than you think.
Process: I followed the guidelines for "Permanently Coloured Hair." The recommended dose was 10-20 drops per litre of warm water. I went with 15, which seemed like a good in-between amount.
I washed and conditioned my hair as per step one. Then I towel dried it. I then added 15 drops of the toner to 1 litre of warm water. Then I poured it over my hair by leaning over the shower. Afterwards I applied my hair oil, towel dried my hair some more, and then let my hair air dry for a while before using my hair drier.
Result: The product really does work. My hair was noticeably a much ashier shade. It has been about 3 weeks since I lightened my hair, and normally it would be looking more golden in colour about now.
The fist thing I have to say about this product is use it sparingly!! It is a teeny tiny little bottle but do not let that fool you this stuff is so incredibly pigmented. I have super light hair that I usually tone to the "silver" look so I followed the instructions for this and used 20 drops in a litre of warm water and poured it over my head into the bath tub. The whiter pieces of my hair went bright purple and the rest went a nice bold silver tone which I really like, but for people who are expecting a soft silver/platinum tone might be in for a shock if they get a bit happy on the drops. Although it only takes a few seconds to apply I think it is really tricky to get an even result so I would recommend combing through any knots first then pouring from all angles instead of just the one side or just from the top. I did notice that this left no staining to my hands at all but left some major staining to my white bath tub and even to the glass bowl I mixed it in. My hair feels great, not heavy or like it has any residue left in it and it doesn't leave any fragrance behind. I'm actually really impressed by the power of the tiny little bottle and will totally be purchasing this when I run out....although a little goes a long way so this would last a good few months even for long hair like mine.
Tips: Use lesser drops the first time until you work out your perfect mix ratio.