Fudge Clean Blonde Violet Toning Shampoo Review

Fudge clean blonde toner shampoo does work to a degree. I found I had to leave it in longer than the recommended 3 minutes but then my hair changed to a deeper ash colour. It certainly helps with the brassy tones but doesn't eradicate them completely unless you left it longer.

This shampoo really works! I went through a stage where I really recked the colour of my hair with a home/box dye and nothing I used seemed get rid of the orange tone so i decided to try this because my friend recommended it. I left it in my hair for about 5 minutes then rinsed it out, it made my hair look so much better. Sometimes it can leave your hair quite purple if you leave it in too long and use a lot like I would do, but I really didn't mind because it was way better than my original colour. My only problem was it would really dry my hair out alot so you need a good conditioner, i found out you can get this in a conditioner too but I've never tried it.

With summer coming up right around the corner, this specific shampoo is a girls must have if they have blonde locks. Chlorine in pools as we all know is the total pits on our skin and hair. It's often even worse for blondes. By the end of summer we often end up a lovely shade of blonde-gone-wrong-orange. It's a total hair no-no. Fudge toning shampoo is your best friend to avoid the yellowy-orange look. I wouldn't personally rely on it as a full shampoo though. Reasoning - it can leave your hair really brittle and straw-like if you don't stick to a good routine. I would use a small amount of another shampoo just to remove some of the built up oil and dirt from my hair (I wash my hair 2-3 times a week) and rinse it out. By doing this I managed to get a really good foam up and better coverage with the fudge shampoo, which saves a wee bit on money as you don't need as much. I'm not a fan of the Fudge toning conditioner that partners with the shampoo. It doesn't make your hair any more toned, let me just make that clear, and that came from my hairdresser. It's simply a nourishment for your hair after your shampooing. For me personally, it's simply not dense enough and rich enough in moisture to fully leave my hair conditioned. This was contributing to the brittleness when I first began using the shampoo. I spoke with my hairdresser who fully explained why it was happening and sold me a fantastic nourishing conditioning balm. My hair remains toned and healthy now. I tend to only use the toning shampoo once a week in winter, and with every wash in summer. I get straight onto shampooing my hair as soon as I'm in the shower to allow as much time as possible for it to stay in my hair. I shave my legs, scrub my face and have a good wash, rinse and condition and I'm feeling fab again! I haven't been without this product now for a good 7 years at least, it's fantastic. It smells great, it's actually really affordable for a salon branded hair product and it's readily available at so many places. I buy mine regularly from the Hair Care Market in Dunedin. LOVE Fudge products and this is my number one fave from them! xx

I love the smell of this product, when my hairdresser used it on my hair I just had to have it. I had previously been using another purple conditioner from my hairdresser which I loves as it worked well to tone the brassiness but the Fudge Violet Shampoo (and I also use the conditioner combo) leaves me hair so soft and shiny and keeps my hair blonde, not yellow. The violet colour of violet shampoos can be scary and sometimes I have actually noticed my hands are a bit purple especially if I have dry skin but it doesn’t last and I have used gloves to avoid this. It also does get on the shower walls a bit but washes off easily.

I love this shampoo. Whenever im blonde, i keep a litre of it in the shower. Predominantly i use it on dry hair, and leave for about an hour to really lift any brassy tones. It smells amazing but does dry out hair a bit. I like to combine as an extra shampoo in my hair washing regime, rather than on its own.

I feel like this review is a bit redundant... I feel like everyone knows how good this product is! But after being brunette all my life I've recently gone blonde and the upkeep is made simple by this shampoo.

I went blonde sometime through last year and the hair dresser recommended this as it is meant to be amazing for unwanted yellow and brassy tones. It defiantly does help, if you want it to do an even better job then leave on for 5 minutes plus but it does leave a slight purple tint in your hair. I really like this purple shampoo, it is one of the best on the market. The only down side that it had was if your hair is extremely broken/dry it made it even dryer but overall its really good. I have recommended this to a lot of friends and family.

I brought this after reading the reviews on BR and also my friend recommending it. After that, I was sold on purchasing this.

My hair was in much needed state of needing to get rid of brass tones, from my time in the sun- my hair just needed some tlc and some good toning shampoo.

The packaging is in a long tube with a funky design on it. I brought the pack, which includes the blow dry spray and conditioner.

I have to say I’m impressed. The shampoo lathers up nicely and I left it on for the instructed 5 minutes. The hair dresser said to do this weekly.

My hair looks a lot better and I have to say it works better than the many many purple shampoos I have tried!

My hair looks a lot less brassy, creamier blonde. The purple shampoo really works to remove some of those pesky brassy / yellow tones.

Overall I’m really happy with my purchase, as it’s done exactly what I wanted with my hair. 5 stars from me- thanks Fudge!

I love this shampoo, smells amazing, and is awesome at toning gold out! I leave on like a toner for up to an hour andi get nice icy tones!

I've dropped it on the carpet too, and with enough water it doesn't stain which is done kind of miracle. I always have a tube of this in my shower