To start off with I must say I only colour my hair once a year. I normally have black hair with a bit of brown mixed in where it has grown out. I chose to receive the light brown shade (number 600).
This product claims to be a semi permanent boxed dye which washes out in 6-8 weeks. The website states that it "gives you a natural-looking colour with visible shimmering tones and glossy shine" and it also states that it is a non drip formula.
I used this product in the week I received it because I wanted to test how well it lasted over the weeks as I tend to wash my hair everyday.
The instructions were pretty straight forward. The smell was really pleasant and the product applied quite easily. The applicator bottle was super easy to use. I have mid-length to long, thin hair and the amount of product was used up quite generously in my hair. Once applied I went back to my normal routine while waiting for the 30 minutes to be up. I dd not have to worry about any drips at all.
It was super easy to wash out in the shower and it did not leave any stains. I used the conditioner that was provided and did not find it to be too beneficial. Was just another conditioner. This did not leave any residue on my towel nor did I get any colour transfer onto my towel. I heat styled as normal.
Colour pay off was brilliant once hair was dry. My hair had gone from black to brown. Two weeks on my hair is still the same colour (even with the daily washing!)
This did not make my hair any shinier or glossier though. The condition of my hair remained similar if not a little bit worse after using this but I just ended up using a treatment conditioner which seemed to perk up the hair a bit.
Overall, this product is not bad for a box dye. I am unsure if I would purchase it again, (even though the colour pay off was great!), as it did not do half of the things that it claimed to do after I used it. It does smell better than most other boxed dyes though so could be a selling point for those who cannot stand the smell of other boxed dyes. :)
I wouldn't buy or use this product again
To start with the box kept falling apart so everything fell out the bottom and the gloves were really small.
Mixing the product was easy enough but the instructions were a bit of a pain to read as they were written in a few different languages.
Applying the product wasn't an issue, it gave me great coverage and even with only the one bottle it covered my long thick hair really well. I did have a little bit of an issue with it running onto my face but it didn't stain like a lot of other hair colour brands.
Washing out was where had a problem, It took me well over half an hour to wash it out and now after 4 washes it is still running like crazy. I can understand that it may run a little as it is only a semi permanent but this a lot of colour every time I wet my hair.
The Conditioner is an awesome size and left my hair feeling really soft and also left me with enough to use the conditioner several times.
Tips: Buy bigger gloves before use and watch out for the box falling apart