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Leaves hair looking bright and beautiful. Neutralises unwanted yellow and orange tones in just one use. Rich & luxurious texture hydrates colour treated hair, leaving it smoother and softer.
Use once a week to complement your regular Elvive Colour Protect routine
Website L'Oreal Website
Great and affordable option. Smells fantastic and leaves hair smelling fragrant throughout the day.
Nice texture, easy to get through your hair. some brands leave hair feeling quite dry this one doesn’t.
Wasn’t a big difference in my brassy tones but there was a slight effect and with regular use I’m confident it will show fantastic results. Would defiantly continue to use as a much cheaper option than the fanola brand I currently use.
Tips: Put the shampoo in dry hair for a more dramatic result
I was pleasantly surprised by the shampoo Pros -smelled great, -cute purple bottle (which would be easy to spot on supermarket shelves) -affordable - hair feels lovely and weightless after the first wash - does what it claims and reduces brassiness
Cons - not dramatic results in reducing brassiness although I’m comparing it to Kevin Murphy’s range so this is a good affordable alternative - only available at New World and Chemist Warehouse, I shop at Countdown so hopefully they expand where it will be available
My first impression was that the bottle was really small - it's 200ml, but feels dinkier.
It smell pleasant - its not an identifiable smell, neither fruity, nor fresh. Just standard hair care.
This purple shampoo is very very purple. It would be a bit staining if you got it on dry surfaces.
This shampoo is fantastic. For starters it lathers well , a rarity with toning shampoos! And it doesn't knot my hair while I'm using it! The deep violet really does remove unwanted yellow tones.
My hair didn't feel dry at all after using this.
After using both this and the conditioner my bleached hair is easy to style and left shiny, soft and frizz free, with no yellow in sight!
Tips: If you need major toning - apply dry!
Wet the shower first to avoid staining.