L'Oréal Paris ELVIVE Colour Protect Shampoo Review

Ok, am always skeptical about products that state that they can make some amazing claims. Well, my colour is actually lasting! The purple, blue and greens are still quite strong after 3 weeks, slightly pastelled out but nothing like they normally would be. Instead of washing/conditioning my hair in luke warm water to stop the follicles opening and releasing the colour I decided to wash it in normal shower temperature water...and the colour has actually mostly stayed in! Normally you see a whole heap of colour washing down the drain with the warmer water, but this shampoo and conditioner actually do help retain the colour. Now the sheen that is on my hair is awesome too, no more dryness, even the older community has commented on how nice my hair looks (lol, funny coming from the blue rinse crew). Definately will be using again!

I would have to say that it is like any supermarket color protect shampoo my color is still looking great but i did find that it made my hair quite frizzy after use with the conditioner being used as well. It does have a lovely fragrance that did linger in my hair after use which i do like in a shampoo

This product was fine for a supermarket shampoo but I felt it needed pairing with a more "conditioning" conditioner than the corresponding colour protect conditioner which I also trialled (see my comments on that one). I had previously used another shampoo/conditioner by this brand which I felt was a much better product pair than this one. Sorry L'Oreal as I usually love your products! The shampoo itself was ok, and colour did seem to last well but I just felt it a bit drying.

Would not purchase this once the bottle is empty. Makes my hair dry and frizzy and does not do me any good. I was hoping it would work wonders on my coloured hair restore back the moisture lost from dyeing it once a month. Pity though as it is really affordable and smells great.

Very nice to use. Lathers up well and leaves hair feeling very clean but definately not dried out. I love the smell too. My scalp, which is sensitive, seems to be liking it too, no itching at all.

After using kerestance for many years I was pleasantly surprised by this product and the conditioner. Smelt great, didn't leave the hair dry feeling before conditioning and the body I could get when drying my fine hair was good.

I have always had coloured hair so I have tried many different colour shampoos and this is the best I leaves my hair feeling really nice and it has lef it smelling nice as well. Will use again for sure

I thought this shampoo was great! It was good timing to receive this product, as I had just had my hair coloured. I have been using it for 2 weeks now, and the colour has not faded and my hair feels just as good as it did when I left the salon.

Over the years I've tried loads of different colour protecting shampoos, ranging from supermarket cheapies to expensive salon treatments. I dye my hair light ash blonde every month or so, and it has a tendency to go orange, so I was interested to see how this product would go. I was impressed with the shampooing experience, it has a nice soft flowery scent, is easy to get out of the bottle, lathers well and rinses clean with no issues. And my hair seems to be liking it too. After using it about 4-5 times now, my colour still looks nice and natural, not too orange! It has been soft and easy to style, has lasted several days between washes, and my sometimes-sensitive scalp has not been itchy at all. I wouldn't say this product has the intensive blonde-boosting properties of some of the salon purple shampoos I've used in the past, but for the price, I found it really effective and I'd use again.