I love this brand although it would be good if the pottles were bigger cause it's about $20 @ pottle and I needed quite a few to do my whole head of hair. I used the alpine green shade and I really liked how it turned out. Doesn't feel like it's damaged my hair in any way and it took a long time for it fade.
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La Riche Hair Cosmetics Directions
Directions Hair Dye by La Riche
Intense Semi-Permanent Conditioning Hair Color Directions hair dye comes in 34 vibrant shades of semi-permanent color.
For intense results the dye should be applied to bleached hair. When applied to virgin (unprocessed) hair results will vary according to hair texture and color.
Website www.lariche.co.uk
Reviews
Personally the answer is yes. I have found directions to be wonderful. It gives a great vibrant colour, fades out beautifully - quick enough before the colour boredom sets in, but not so soon as to be a waste of money and precious dyeing hours. After a condition I find it stops running in the shower which is nice compared with other brands that run no matter what. Main issue is colour transfer, especially on my pillow. I have stained a fair few pillowcases and always take my own if staying elsewhere now. But otherwise 100% recommend Directions if transfer isn't a worry
Tips: Dark pillow cases! Wash hair early in the shower process so it doesn't keep running and always try wash in cold water to maintain colour for longer. Buy from Highness online for the cheapest price I've found ;)
But other than getting the colour all over your pillows, sheets, pets and loved ones I'm pretty satisfied. I've used a few colours and they've all turned out super vibrant on bleached hair (I've got black/brown hair so it's pretty much a must to bleach if you want something remotely true to colour - I have found however that some of the darker/stronger colours can cast a nice coloured reflect on darker hair. Lighter shades like lilac and pastel pink won't do anything though)
My go to colour for a year was Plum. At first I would dilute it with conditioner to get a nice lavender shade on my hair (I opted to dilute as my hair was super long and super thick and I couldn't afford a bajillion million trillion of these little pots) I've found to get a nice even application that fades evenly you'll need to first start off with hair that is bleached evenly (any patchiness will show upon fading), then apply with the colour with a hair dye brush - really brush it on, just plopping it in and massaging into the hair doesn't really do it, if I've diluted with conditioner (which is all the times except once) I then take cling wrap and wrap up my purply locks for a few hours (you heard me right - it also doubles as a nice deep condition for your no doubt stressed as bleached locks) after a thorough rinsing I come out with purty evenly dyed hair with colour that usually lasts around 3 months with a nice gradual even fade over that time.
The color transfer is a mild annoyance but all in all I love these little pots of intense colour. They may take a little extra effort to get the results I desire but it really pays off.
Tips: If you find the colour isn't really adhering to your hair try a PH balanced shampoo before hand.
Leave the colour in as long as you can bear it - it makes a difference in the lasting power.
If you want your colour to go further or be less intense mix with your favourite conditioner but leave it in for longer.
Brush the colour on instead of massaging it in.
Directions hair colours are my go to for vibrant hair colours. Absolutely love the packaging (no cutting open tubes to get that last little bit out). It's a really nice texture and easy to judge how much you're using. Recommend using on bleached hair.
Pillarbox Red is my favourite bright red temporary colour, it looks great on white or yellow blondes but like most reds it does fade very quickly if you wash your hair often.
Flamingo pink is a vibrant hot pink which I found faded to a nice pastel pink
The violet shade is best on white blonde hair. I tried using this when my hair wasn't the same shade of blonde all over and it didn't come out that great . Some parts looked very brown.
Turquoise is my absolute favourite. It's one of those really unique colours. I usually touch it up as I think it looks messy when its fading. I found it impossible to get out though as it stained my hair.
Will definitely be trying out more shades!
Tips: I use it on wet hair as it is easier to spread then leave it in for over an hour to get the best out of the colour and then finally when it comes to washing it out I do it in the coldest water I can handle as I find it lasts longer.
You can mix colours and make your own shade!
I have always enjoyed having crazy coloured hair and trying new things. My problems always was that I got bored easy of the colour, that the upkeep became too much of a hassle (because so often these vibrant colours do not last) I tried La Riche Directions from just searching through Hairaddict.nz (seriously go check them out) And found La Riche Directions, I had NEVER tried this before or seen any reviews on it. Total impulse buy. So for a low $15 (free shipping, arrived within two days) I bought Carise!
And it is my new colour. I use this colour on the bottom of my hair as an ombre, bleach beforehand. (initially)
and it lasted 3 weeks with no touch up!!!! which is just amazing! and when I do need to touch it up it grabs to my hair without having to rebleach.
I am a happy shopper and manage to get three uses out of one little jar. My hair is almost midway my back and a majority of it is in this colour!
Check out my photowall!
I am converted!
Tips: Try it! Bleach your hair beforehand if you want super vibrant results! Shampoo less or use a dry shampoo to prolong colour (sulphate free shampoo is great too)
This is a dye I used when I was red to touch up my roots after bleaching. It washed out quickly but I suppose that’s what you get with reds. It doesn’t cause any damage which is a bonus, rather is like a conditioning treatment. However you don’t want to get this stuff on your skin it’s so hard to get off.
Directions Hair Dye is a brand that has good reviews online and is inexpensive. When I was looking to dye my hair blue, I got this in the shade Atlantic Blue.
I bleached my hair to a light yellow and then applied this after washing and drying the bleached hair. Ignoring the instructions, I left this on my hair for around 5 hours (my sister trained as a hair dresser and assured me this wouldn't damage my hair). After rinsing it out I was excited to blow dry my hair to see what this looked like.
Immediately I was disappointed. Instead of being a vibrant blue, this was - at best, a pale, ugly green. It was like the pigment didn't absorb into my hair fully. I was upset because my hair had been bleached to a pale yellow and toned to take some of the brashness out. I definitely did not expect it to turn green - especially an unpigmented green.
While the pot is easy to use, I was super disappointed in the results and bought a different dye the following day which worked far better. It could be my hair type or the shade I chose but I will never purchase or use this brand again. Especially when there are more affordable, more pigmented dyes out there.
Tips: If you are looking for a vibrant blue then don't get this. I use Schwarzkopfs Ultra Brights in blue and it is far more intense and pigmented than this is. It's also a faction of the cost.