The first thing I noticed was the packaging is a little...meh. Obviously that doesn't impact on the product itself, but doesn't everyone love a cute lipstick? I found the applicator wand to be very effective, its a diamond/triangle type shape, which made application a breeze and meant you could fully cover the lips, and get a nice sharp edge, without needing a lip-liner - of course you can always use that too, but you don't have to for a precise look. There wasn't a particular smell, which I personally find a bonus as some lipsticks don't have the most pleasant smell, unless it's really yummy smelling of course, but considering it goes on your lips, well ya know, no one likes a yucky smelling product so close to their mouth,
As far as the actual formula goes, I was very pleasantly surprised at just how light weight it felt! I am not a fan of being able to obviously feel my makeup, and considering this goes matte, I had figured it would have that typical dry feeling on the lips, but it really didn't! After taking the excess off on the back of my hand, I found it didn't transfer almost at all afterwards. Considering how lightweight it felt, it didn't crease or look dry on lips whilst on, which is usually the case with matte styles for me, so it kept a very even finish and looked really nice on.
I wasn't the biggest fan of the colour but that was my personal opinion, and I obviously prefer different shades, but it might be a perfect fit for someone else (it simply didn't suit my features), and if they have a shade I do like, I certainly would use it regularly.
I am not a huge lipstick wearer, as I tend to go for more natural glossy types due to having, unfortunately, naturally chapped lips, I also have lip fillers so I like to keep my lips hydrated. However, I really like the formula in this product, and if I can find a shade I like, I will definitely be re-purchasing myself.
I was full of nervous excitement when it came to trialing the L'Oreal Paris Rouge Signature Ink due to previous experiences with liquid lipsticks turning my lips into a dry, cracked mess for days after using however I did not need to worry about that with this product. I have never felt a lipstick glide on so beautifully ... it felt heavenly to apply and my lips were left feeling moisturised.
The applicator was pointed which was fantastic for getting a good angle at my cupids bow and made an easy and effective trace around my lips before filling in. There was no need for a lip pencil and the lipstick didn't 'bleed'.
I was not overly partial to the shape of the handle - I found it quite awkward to maneuver. It was 95% round and then had a thin rectangular shape which was not comfortable or useful when using.
I would definitely try it again in a colour that would suit me. I trialed 129 'I Lead' and it was far from any lipstick colour I would ever wear ... a reddish/orangy/brown shade. The colour on my lips was definitely the same as the colour of the liquid you could see through the clear container so for me it was true to colour which was a plus.
The packaging was simple but effective and you could see the colour you would be working with.
Tips: A little goes a long way so easy does it