I have used this product in between using salon quality purple shampoo. A great product available at the supermarket at a great price and can save on costs so your more expensive products last so much longer. I have had good results using this shampoo and would continue to use it.
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L'Oréal Paris ELVIVE Anti-Brassiness Purple Shampoo Reviews
Leaves hair looking bright and beautiful. Neutralises unwanted yellow and orange tones in just one use. Rich & luxurious texture hydrates colour treated hair, leaving it smoother and softer.
Use once a week to complement your regular Elvive Colour Protect routine
Website L'Oreal Website
Reviews
I didn’t love this purple shampoo as I found that it dried my hair out even after conditioning. Compared to other brands, it didn’t tone any brassiness out of my blonde hair, and instead gave me a few purple patches of hair! Although it is super affordable, I think it would be better to invest in a better purple shampoo and live your best blonde life.
I needed to try something on the cheaper side to goldwell and fudge purple shampoo as we didn't have the money to spare on those luxury items that week so I took a leap of faith and brought this in my weekly supermarket shop from countdown and the results were so good, right up there with the salon brands.
Tips: Leave in for a few minutes if your hair is quite brassy and then rinse
This works great on my highlights, but i use it every second wash, as using it every day dries out my hair and leaves a purple shine when using the product to frequently.
Tips: Don’t use this product everyday of you have an oily scalp, as hair might have a purple shine when using often.
I purchased this for my daughter she has dark blonde hair and has just had light blonde highlights. We found this purple shampoo to be great and very effective when the highlights got too gold. It's great value for money and she now just uses it once a week to keep her hair from looking brassy.
Tips: Don't use purple shampoos too often as I've found they dry out your hair if you do.
I brought both the shampoo and conditioner, the shampoo after a few washes brasiness faded and maintained the blonde. I did leave it in for about 5 minutes.
For a supermarket purchase I was pleasantly surprised and also the scent was really nice in comparison to some alternative brands.
I do prefer the L'oreal SeriExpert in comparison to this, but for the price it isn't bad at all and worth every cent.
I decided to try this out after reading all the positive reviews about how good it is at eliminating the brassy look and I have to admit I was pleasantly surprised at how well this worked.It has a really nice scent to it which I loved because there is nothing worse when your shampoo smells horrid.The shampoo does feel rich and luxurious to use and lathers well so you don't need to be using a ton of it to get the job done.I left it in my hair for a good 5-8 minutes because my hair really throws a lot of goldy tones and needs just that bit more longer to work.The purple shampoo did not stain my hands at all but I did wash them thoroughly with soap however there was a slight tinge under my nails which eventually washed off after a few scrubs in the shower.I liked how the formula was not too runny and therefore less waste because the consistency was a good thickness.I will definitely be using this again it's very affordable and available where I shop plus it actually works to my satisfaction.
Quarantine was an opportunity to stop dying my hair so I went grey (naturally) I bought these shampoo as when you have grey hair you can ended up with unwanted yellow and orange tones , I used it once every two weeks and combination with the conditioner of the same brand , leave you grey hair with a nice shiny color and not does not leave you hair purple! neutralizes those unwanted yellow tones , perfect for blondes as well ,my experience from a person who has salt & pepper hair .
Retail at more supermarkets and chemists at $9.00
Tips: Wear gloves as it would leave a bit of purple color in your hands if you keep it too long , leave it for a couple of minutes and rinse as normal finish with the conditioner .
I purchased this for my daughter as I used an ombr`e dye on her brunette hair. If was left with an orangey tone. Well this has toned that down nicely to give a nice colour. It can stain the scalp a wee bit. Her hair is shiny and soft not dry at all and the important thing is that she is happy with this and will continue to use it. This smells nice too. Use for the longest recommended time for best results.
Tips: Try not to put too much on your scalp or it will colour.
This purple shampoo is one of the best and most effective purple shampoos I've ever used. It smells great and does the job and its affordable. Would recommend for all my blondies. Only down side is your hands get dyed purple if you massage it into your scalp with them.
Tips: Use a scalp massager when using it so you don't dye your hands