Colgate Optic White Toothpaste review

Good toothpaste but not really a whitening tooth paste in my opinion. No change in the whitening of my tooth after months of use.

I was excited to try this toothpaste, but didn’t do much to lighten my teeth. Really strong taste, and made my teeth really sensitive.

I'm really impressed with this. It's not a professional teeth whitening treatment or anything, so I wasn't expecting hugely dramatic results - it's just a toothpaste! - but consistent use has definitely made my teeth whiter over time. They don't look like they've been chemically whitened; I'd say it's more like my natural tooth colour made better. And when I stop using it for a while, I absolutely notice the difference. My husband has started using it too now, because he kept noticing how white my teeth were looking in comparison to his!

It's a normal, pleasant, minty toothpaste, it doesn't irritate my sensitive gums, and it gently whitens my teeth, so for me it's a five-star product. It's usually more expensive than many other 'whitening' toothpastes, but this one actually works (at least it does for me), and I always buy it on a good special anyway, so it's well worth it.

It's OK but I've had other ones that do a much better job at whitening your teeth has a nice taste but just average on the whitening side of things

I tried this, my mother really likes using this one. It works for her, but really didn't work for me, and it didn't really help in freshening up my breath. I wasn't too much a fan of the texture of the paste.

I started using this to whiten my teeth and it's done a decent job. It has a classic toothpaste taste so nothing different from the others when it comes to taste. Using this consistently day and night is key to seeing results. I will say the results are not blowing me away but slight changes in shades are visible. A little goes a long way with this toothpaste so don't need much on the brush. It is more on the expensive side considering the size but if looking for whitening definitely worth a try.

More so brightens, not whitens. Would use it to maintain a teeth whitening than actual whitening. It also kinda stings my face as I wash my teeth in the shower so it must have some active ingredient in it. It definitely works.. but more so a maintenance toothpaste.

I have been using this product for about 2 years now!! It is well worth the price and has helped my coffee stained teeth. I wouldn’t look back if change brands at all!!

I actually really like this toothpaste and have it in my drawer at the mo. But I realised recently I don’t know enough about the long term effects of this sort of product, they are not raved about by dentists that’s for sure. So I have temporarily stopped using it. However, I think it’s pretty effective, my teeth definitely were slightly whiter, so I was impressed that the product does live up to its claim. I also like the flavour and the feel of using it. It also leaves your breath really fresh and mouth feels so clean.