This is a great primer for those who want a product to do a good job for little cash.
Packaging of this primer comes in a plastic tube of white with a red snap shut lid and red writing printed on it. The design of the lid allows it to stand on it's lid so that the product settles at that point, this means that the product is ready to go when you need it.
Formula wise, thick and gloopy is the best way to describe it, it has an almost clear colourless appearance that feels a little stiff but once a little has been applied to the back of your hand and warmed up it becomes silky to allow for a smooth application.
I personally only apply this primer to the oily areas of my face by tapping it lighting into where the pores seems to be the most enlarged and find that the primer helps to reduce their appearance by being packed into them and smoothing them out. Mattifying the oily areas and creating a even blurred effect over these areas.
My foundation and concealer also stayed in place all day and didn't transfer or slip from the oily areas of my face. I did find that if you don't warm the primer up prior to application that is created a balling effect, piling on the skin where when rubbed in it lifts back up and rolls over itself. In turn it caused the foundation to not settle as well as it should and even looked cakey which is only a small downer on it but that is application error not product error.
Having used a full tbe of porefessional and deciding that I wouldn't repurchase I grabbed a tube of this when I saw it on sale. I'm glad I picked this one up - and I would definitely grab it again, even at full price. It's easy to apply, and definitel gave my makeup staying power. It doesn't have pore minimising qualities, but personally I don't have noticeably large pores, plus for the price it is, I think it delivers pretty well in other areas.