Fudge Clean Blonde Violet Toning Shampoo Review

I love this Shampoo. I use it once a week in my blond ombre hair and it makes it look awesome. before i started using it my ombre had gone a copper colour, after using it for as few washes it was nearly back to the colour i had. I have used a few different types fo purble shampoo but come back to this one everytime

I had high expectations for this violet shampoo after spending a bit of time researching other options and finally deciding on this one due to rave reviews.

The lengths of my hair were a sandy golden yellowy blonde prior to using this toning shampoo. This color the result of using the L'oreal ombre highlights kit twice first the kit for brown hair on my natural/ uncolored mousy brown hair, then I used the kit for blonde hair about two months later. What I was hoping to acheive with this shampoo was a more natural looking medium honey blonde and that's what I got.

The first thing I notice about this shampoo when I go to use for the first time is it's VERY violet! The color of it is so intensely rich it temporarily stains the palms of my hands, although the staining is lifted by the time i've handled cleanser and body wash.

I massage a generous amount of the shampoo through the lengths of my hair and leave for around 5 minutes before rinsing out, I don't use conditioner afterwards as I wanted to see how the product performs alone. I couldn't see any difference while my hair was still wet but once it had dried completely it was noticeably lighter but not in a really obvious way, most of that yellow tone had been removed and the color looked a lot more natural.

What really impressed me was the total lack of need for conditioner after washing with this shampoo!Usually if I don't use conditioner my hair is going to be a rough texture, frizzy and a damn nightmare to get a brush a through, not with this kick ass shampoo! This shampoo is highly conditioning for bleached hair making it soft & shiney, and I found I had better results using the shampoo alone as opposed to conditioning afterwards.

After 2-3 washes with this shampoo all of the yellow tone is gone I noticed improvement with every wash until washing for a 4th & 5th time (In a row), by this stage I think it had done the job it's supposed to do.

This is a very effective product, couldn't be happier with the job it did and I can see it becoming a good friend of mine over the coming months as I gradually lighten my hair further. Highly recommend this shampoo to any blonde, there is a matching violet conditioner to go with shampoo I'll probably pick up at some stage also.

I love this product, it keeps my blonde hair looking fresh and healthy. It removes that brassy yuck look instantly. I use mine once a week. It has a pleasant fragrance and leaves my hair soft and manageable. A little goes a long way, you don't have to use very much at all, I have long hair and it is very good value for money, lasts for ages. Every now and then to be a little different, I leave it in longer than suggested just to get that purple streaky effect. It washes out after a couple of normal washes. I highly recommend this to everyone

I have used so many purple toning shampoos I have been blonde for years but none of them have done the job as well as fudge does. The bottle lasts me almost a year! Tones really well I use it pretty much every time I wash my hair as I like the silver blonde colour. Highly recommend this to anyone with brassy highlights

I've tried three purple toning shampoos, this product, Joico's, and John Frieda's. This is by the far the best of the three. It does exactly what it says it should, and helps bring out beautiful natural blonde tones in my not so natural bleached blonde hair. I put this shampoo down as the reason I get compliments on my hair colour looking so natural - it kind of highlights it and removes those fake brassy and yellow tones.

so recently I decided to get an ombre blonde look done to my hair and this is what my hairdresser recommended to keep it from going brassy :). the shampoo itself is easy to spread and goes far (two squirts does my hair), its Cadbury purple, and I leave it in for 5mins per time and wash my hair with it once a week. my blonde still looks great almost a month on and this is the only toning product I've honestly used- didn't even need its matching conditioner so for me its very cost effective although I paid $30.00 not $19.95 so the price has been bucked up. it didn't stain my hair at all and that's about it :) highly recommend it.

This stuff doesn't muck around - it has more toning effects than anything else I've ever tried, meaning you can use less and less often.

A couple of bonuses with this product - it is cheaper than a lot of other salon brands plus Fudge doesn't test on animals. Yay!

One downside - if your skin reacts to toner at the hairdresser, you may find you also react to this product. Try to keep it off your neck while you wash your hair.

I am no longer blonde, but when i was this was the only toning shampoo that showed results almost instantly. i reccomend this product to everyone wanting to tone their hair. Be careful not to leave it in too long though, because you will have a bright purple scalp

Love this shampoo for taking out the brassy tones in my hair.

Be careful how long you leave it on for other wise it will stain it a purple tone, however if you want a temporary purple hue this works quite well at that.

Overall this is an amazing product that really does what it claims

I'm a poor student with naturally dirty blonde hair, but this is wow amazing! I can only afford to get my hair done every 4-6 months, and this shampoo keeps my hair looking fresh and natural for as long as possible! It also helps give my regrowth a natural look, so it doesn't look too trashy when I can't afford to get it touched up! I highly recommend this shampoo! It far surpasses any other toning shampoo I have used!