I've been using Fudge Toning shampoo for many years now and it has never failed me. I also pair it with the toning conditioner and leave in mousse. It is gentle enough to use each week to eliminate brassy, dull blonde tones bringing the brightness back and also providing a decent hydration. My hair is naturally a dark blonde colour with hints of red. I do colour my hair to a lighter blonde, so to keep it in top condition I have found Fudge is the best for me. It is not a chemical scent, in fact quite pleasant. I tend to leave it in for 3 minutes, shave all the bits and wash out followed with Fudge conditioner. I highly recommend Fudge as it is gentle and definitely delivers on removing that yellow!
Vault
Max value reached
Adding this item would put you over your total vault limit of $250. please review your cart to stay under the limit.
Fudge Clean Blonde Violet Toning Shampoo Review
Say bye bye to brassy blonde with FUDGE Clean Blonde Violet Shampoo.
Cleanse your blonde hair of unwanted yellow and brassy tones with this slightly toning violet shampoo. It neutralises unwanted tones and leaves hair with a beautiful glossy shine.
How to use
Massage into wet hair evenly then leave to do its magic for 30 seconds to 3 minutes depending on the condition and depth of colour of your hair. Then voila! Back to a cleaner, fresher looking blonde.
Website www.fudge.com
Reviews
Tips: Use gloves or you'll end up with purple hands and fingernails. Use Fudge Toning Conditioner for maximum results and also the Fudge Toning Mousse (leave in).
Love this shampoo, it definitely takes away my brassy tones I have in my hair. I use it nearly every day and every other day I put it on dry hair to get more purple through my hair. I also love the smell and pairing it with the repair clean blonde conditioner.
Tips: I got told to put it on my dry hair and leave it sit for about 20-30 minutes to give a full effect.
Made my yellow hair look amazing, it just gives it that ashy glowing look, without having to pay 💰 to get it from the hair dresser, I honestly prefer this over the toners that the hairdressers use
Tips: Make sure to use conditioner after
This 100% helps tone the brass colour from dying my hair blonde Every now and then i will wet my hair and leave shampoo in for a good 15 --20 mins .Has a great smell to it .My hair dresser recommends using it regularly
I bought this product from my hairstylist and have to say its one of the better voilet shampoos I have tried to date. A little goes a long way. Trust me, if you use too much or leave it on too long you will have a purple hue in your hair especially on the lighter hair. It does help with correcting the brassy tones and I will purchase again
For starters, I'm not blonde. I'm silvery white haired. But the purple shampoo really makes that pop, and so I like to use it.
I find this great, but I only tend to use it a couple of times as week as its pretty strong for frequent use.
The packaging for this is typical for Fudge - looks quite industrial, pretty clear, unisex style, but secure.
The shampoo itself is electrically bright purple. I've heard that you can actually pop it on your hair dry and leave it to get a lilac tinge to hair, but haven't tried that yet - i plan to though!
I find purple shampoo is quite drying on the whole, and this is no exception - I tend to use this with heavier duty conditioners when I use it.
It makes my hair shine and pop as a bright silver white, it's definitely effective!
Have repurchased several times
Tips: not for every day use! :)
Works really well. It look my honey-dirty blonde and ashed it out beautifully. It smells great too! Affordable version of some of the higher end toning shampoos.
Tips: Only use once a week, else you may inadvertently end up with some purple hair if you are very light blonde. Leave it on for a few minutes before rinsing out - it gives the toner time to work.
I have been using the fudge products to maintain my blonde hair for years! Super awesome product. Would recommend to anyone who is trying to maintain their pretty blonde hair. Best product ever.
Tips: When using this product, try not to leave it in for long. 3-5 mins Max and be careful if you leave it in too long your hair will turn a light purplish violet color. Only use a coin size of the product at a time.
Have used this product for many years since having blonde hair. I usually use this every couple of washes to make sure my hair doesn't get too purple. Will continue to repurchase this. Great value for money.
This is hands down one of the best purple shampoos I have used and trust me I have used several. It's potent be aware! I like mixing it with normal shampoo to slightly dilute it. Be very careful though, if you leave it on too long you'll end up with grey or purple hair and it will dry it out. I still love it though!
Tips: I like to dilute it with normal shampoo to make it slightly less potent, make it go further and get a good lather.