I absolutely love Pure Fiji! The lotion is a lighter hydration option, so I tend to use it more on areas that don't need the more intense body butter.
The packaging is always gorgeous, with the topical imagery on a sleek pump action dispenser.
The lotion is mid-thickness; not super runny but not body butter thick. It spreads well and absorbs mostly rapidly - it's an oil-heavy product so the last bit always takes a bit longer.
The scent is intense on application and fades out to pleasant-but-detectable over the day.
This scent in particular is a creamy sweet coconut - lovely, tropical, and a little exotic.
Good hydration is achieved relatively easily.
Pure Fiji is an amazing brand if you are looking for high quality body care. The texture of this body lotion is amazing, medium thick consistency, that melts into the skin and absorbs quickly. The scent isn't too rich, it's the perfect balance or coconut goodness. Pure Fiji is a very ethical brand. They use plant based ingredients and are cruelty free, so there is no actual milk in this - just coconut milk. The ingredients will really suit those with skin conditions - such as eczema or psoriasis. As the ingredients list is clean and chemical free. It is gentle on the skin and keeps my skin supple and hydrated for hours.