During puberty I aquired a lot of stretch marks. And I mean a lot! Mostly on my bum, hips and thighs. When I fell pregnant I was determined to try everything possible to avoid stretch marks on my stomach. I started from 4 weeks gestation applying bio oil religiously twice a day. I also used 1 other brand of oil and 1 other brand of cream. So 3 products total twice a day. I felt like a slippery sticky mess but at 40weeks gestation - No stretchmarks. The areas that I didnt use the oil, breasts and bum etc did get stretch marks.
The price of bio oil is quite expensive. But a little does go a long way. I used 1 large bottle throughout my pregnancy. The scent is fine. I did find it to be more greasy than other brands though.
If you're a mother then you will probably understand the want for less visable stretch marks,which is what made me buy this is the first place. I cant remember the price I paid for it, but after relising that it didnt really do what it says it does I remember being disapointed i'd paid so much. I used Bio oil at least once a day for the 2nd half of my pregnancy. I found it to be soo oily that it wasnt a nice feeling putting clothes on top after you have applied it. The smell was fine,but it definatly did nothing to my stretch marks or other scars around my body. It definatly helps moisturise-(if you dont mind that oily feeling) but for me personally i cant stand it! Wont be using this again, and years later I dont care so much about the appearance of my stretchmarks! :P Its availability is good,the packaging isnt so pretty-felt a bit clinical, but i did find i liked the orange looking oil.