I've been using this as a makeup remover for about a year now, and I just keep repurchasing it every time I run out.
This does a great job of removing my heavy eye makeup (usually liquid eyeliner, eyeshadow and waterproof mascara) without excessive rubbing or irritation. I find one soaked cotton pad will take off my eyes and then I use a second one to take off the rest of my makeup, otherwise I just end up smearing black all over my face.
I must admit, I tend to just use this as a precleanse as I just wouldn't feel completely clean without finishing off with my usual cream cleanser. On nights when I'm drunk or just too tired, I will just use this alone to quickly whip my makeup off before falling into bed.
I haven't found this to be drying, although I do tend to follow up with my normal serum and night cream routine afterwards.
I'm a big fan. It's cheap, easily bought from the supermarket, simple to use and does the job well.
My sister actually brought this to try and of course I had to give it a go aswell, I had full coverage makeup on and it removed it so well, I even had waterproof mascara on and it toke it off pretty well although I feel like it didn't completely remove my makeup although when I had less makeup not full coverage it done the trick really well.
Tips: Take some on a wet cloth and apply the cleansing water and rub in circular motions very gently