I tried this a while back as I'm constantly trying new lip balms. I was ready for intense hydration and chap free lips, unfortunately this product didn't deliver on any count.
The tube is a nice little squeezy tube, easy to use and distributes a good amount of product as long as you don't squeeze it really hard.
My problem with the balm was the taste - it tasted like rancid oil and that is never pleasant. I may have got a batch that wasn't right but boy I've never tried anything like it. If you've ever dug out an old tube of lip balm and applied it, then you'll know what I'm talking about.
I also found the consistency to be quite thin and non absorbing. I actually feel like it made my lips feel and look worse.
Fortunately, I've been turned around by this brand with the inclusion of the Olive Pomegranate body lotion in the NZ brands beauty box. I just know to stay away from the lip balm in future - the body lotion is ace!
I inherited this product from my mum she was allergic to it so I tried it (and I am rather allergy prone) and I should have just left it as I ended up with sore red cracked lips and tingling feeling patches reminiscent of the feeling you get from coldsores. The texture of this is not unlike other Natural/organic brands - the waxes are suspended in the natural oils but when the climate gets cooler the waxes ball up into the oils and they feel very grainy when applied. The texture is quite oily too so keep this in mind. I didn't find this sunk it too well either and kind of sits on the lip like an oily film until it wears away pretty soon after applying. The scent/flavour is obviously olive oil but I get a slighty licoricey/aniseed note from my tube which is not unpleasant. I like the squeeze tube and the pale avocado green packaging it looks very naturalistic and chic. Sad this doesn't work for me but those who enjoy natural products will surely love this product I am sure.