Too Faced Shadow Insurance Primer Review

I’ve used this primer for a few years. Off and on. It has never failed me or let me down. I use it on clients who have sensitive skin and it works great on them as well. It doesn’t allow any creasing and holds your colours on all day with ease! The tube is a good size and it lasts a good while as the product itself spreads very easily and doesn’t take much at all to do its work!

I received a deluxe mini size of this in the 2017 Too Faced Christmas cracker which also included minis of a liquid lipstick (loved it) and the Better Than Sex mascara (never again!) I love this primer. Despite using eyeshadow for decades, I've never really bothered with a dedicated primer - this has changed that! I used it with my Too Faced Bonbon palette eyeshadows and it also works well with other brands. This makes the shadows last all day without fading or creasing, as well as smoothing out my eyelids.

I also like the packaging of this. It comes in an easy to squeeze tube with a pointed end. This means you only squeeze out what you need. I give the tube a bit of a squish before I take the lid off as sometimes the primer can separate - I found this more of an issue when the tube was new. Besides that, I can't fault this primer and will definitely repurchase. On the days I forget to wear it, I definitely see a difference in the longevity of my eyeshadow.

I love too faced as a whole brand but this wee beauty was the reason I started using it! I needed an eyeshadow primer to keep my eyeshadow in place all day and my friend recommended this to me. It keeps my eyeshadow from creasing, smudging and it stays in place all day. I've also found I don't need to pack on as much shadow as the primer helps the colour look more pigmented!

I had this for ages before i bothered trying it - I was already using and loving the Urban Decay Primer Potion.

I think this is better.

For a start, the applicator is small, allowing you to squeeze out a wee dot of product to your brush to apply to your lid . It's also tinted, so it blends seamlessly into skin.

There is a smooth surface left on which you can create your eye art, and (especially when topped with a setting spray!) have it stay in place for longer.

RIP former fave. I'm sold on this one now.

This eyelid shadow primer is light, not too thick and holds the colour of shadow all day. It helps the shadow not crease also. Colours look more vibrant. Good size to take in makeup bag when travelling also.

This is my go to eye shadow primer. It has a beautiful consistency, doesn't flake and my eyeshadow stays on much longer than if I didn't use it. It doesn't change the colours of my shadow, and doesn't clump on the eye either. I haven't noticed a scent, so it's really lovely to use and doesn't impact on my eyes. You don't need to use much, so it lasts a long time.

I use eyeshadow everyday and know no matter how good the eyeshadow it will start to wear off. This primer prevents that for sure. I used this for an event and my eyeshadow looked perfect the whole night. It is a little pricey considering the amount but it definitely works

I have been using this product for years. It does everything it says it will, and it does it well. Nothing moves once it's on, which I love.

Colours are brighter and nothing creases.

I love the applicator tube as it's long and skinny and makes for a much cleaner application and clean up, rather than the flat applicator so may others have. No more crusting!