I've been using the Mita Snag Free Elastics for a while now and have no complaints.
These are so much better than the older style hair ties that have the little silver metal bit to hold the band together.
My hair is very fine, so it's very easy for my hair to snag with hair ties, but I find these ones truly are snag-free.
The colour of these are perfect for me as I have blonde hair.
I haven't had any issues with these breaking on me, so the 12 pack lasts me a long time.
These can be a bit hard to find and the price tends to vary drastically but as a blonde its SO nice to have a hair tie that's a little more stealth then standard black or brown ones. Despite the price varying a lot - its worth it whatever you end up paying. I've got a lot of hair... like a lot. I can't begin to tell you how many bands I've snapped mid way through tying a pony tail.
Seriously I can't tell you any other brand that lasts as long as these ones do.
Tips: If you lose them in your hand bag, these are a heck of a lot easier to find then black or brown bands.