I have recently fallen in love with this foundation and it has quickly become my go-to. I've bought this about 3 times now and absolutely love that it only costs $13.00 at Farmers which is so amazing, especially if you are anything like me and use foundation daily!
The formula is quite nice, definitely more of the matte side but doesn't leave me looking or feeling dry. I've found that some other matte foundations dry quickly and are hard to apply as they set so quick, but that definitely isn't the case with this, I usually apply with a brush around my face and then pat it all down with a beauty blender for the perfect finish. The coverage I would say is medium but is 100% buildable to more.
The only thing I don't like about this is the scent, it has a very strong smell (like paint or something), but I've started to get used to that now and it doesn't last all day, just as I am applying it.
I love the glass bottle that it comes and and I love that it is square and not round so it doesn't roll around in my makeup draw. It does come with a plastic spatula which I don't mind, but when it starts to get to the bottom I find I need to start tipping the foundation out rather than scooping it.
This is a great foundation. It provides medium coverage. It blends well and doesn't feel heavy on the skin. The claims are true, it doesn't give you that flash back when you take photos, so I will always reach for this one if I know I'll be taking photos or going out in the evening to an event where there might be flash photography. The only thing that I don't like about this foundation is that it does smell like paint and it definitely bothered me at first but once you blend it into your skin the smell goes away. So that's just something to be aware of!