My concealer was almost empty when this turned up so I was very keen to get stuck in.
The packaging was a bit more luxe than previous Maybelline concealers I've used, although it is plastic I like the rectangle shape of the product, it makes it feel a bit more fancy.
The wand is a sort of paddle shape, and the consistency of the concealer I would put at a medium consistency - not super thick but not sheer either. The product does however have a bit of a paint like fragrance.
In terms of wear - I can't comment on the 30 hour claim as I respect my skin too much - but I did find this concealer to wear very well. It blended in nicely under my eyes using both just a finger, or the end of my beauty sponge. It wore well throughout the day and didn't crease under my eyes which is rare! It did give a nice brightening effect under the eyes. This concealer is perfect for daily wear as it lasts on the skin well while feeling light and comfortable.
I was so excited to try this concealer out, thanks BR. This is yet another great concealer from Maybelline but with the staying power we’ve all been searching for. The packaging is really nice and looks like it belongs to a much more expensive brand. It clicks when you shut it so you know it won’t leak in your bag. The applicator isn’t my favourite as it doesn’t pick up a lot of product but it’s easy enough to get more as it can easily be built up. I would say this was a medium coverage concealer but almost undetectable on the skin. It blends really well with fingers or a sponge and is very long wearing. I had it on for at least 15 hours and it looked exactly the same as it did when I applied it under my eyes. I have one very watery eye and this didn’t affect it at all. Unfortunately for me it isn’t the most flattering under my ageing eyes but it’s the best concealer for covering up redness and blemishes. I wear it on days when I’m not wearing foundation and it makes my skin look so even and clear. This is definitely going to be a permanent fixture in my makeup drawer.
Tips: Try using this to cover redness on the face, it works beautifully and can easily be blended with fingers or a sponge.